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Benetton
benetton.com · Fashion · Italy
MOMENTUM▲ −13.3%
☆ Follow
OverviewAudience143KLinkedIn13,163Ads173Products2,411InfluencersCompany
MONTHLY TRAFFIC
212K−7.1%
estimated visits
COUNTRY RANK
#7,895
Italy
CATEGORY RANK
#208
Fashion
CATALOGUE
2,411
products online
EMV (USD / 12 MO)
$38K
earned media value, last 12 months
EMPLOYEES
13,163
listed on LinkedIn
INSTAGRAM
143K+2.6%
followers
TRAFFIC HISTORY▲ −13.3% over 3 months
TRAFFIC SOURCES
Direct25%
Organic search26%
Paid search11%
Social organic1%
Social paid6%
Mail6%
Affiliate2%
Display ads14%
Referrals2%
Generative AI8%
TIMELINE10.4 years span
1999Domain registered2009Instagram opened
AUDIENCE BY COUNTRY
ABOUT AND STORE
Benetton is an e-commerce brand in fashion, selling online to customers in Italy and abroad.
ShopifyEURItaly
Collections247
Products2,411
Active ads173
TikTok46K