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Birkenstock
birkenstock.co.nz · E-commerce · its home market
MOMENTUM▲ +32.5%
☆ Follow
OverviewAudience554KLinkedIn24,282Ads586Products1,691InfluencersCompany
MONTHLY TRAFFIC
1.7M+27.6%
estimated visits
COUNTRY RANK
#6,904
its home market
CATEGORY RANK
#357
E-commerce
CATALOGUE
1,691
products online
EMV (USD / 12 MO)
$204K
earned media value, last 12 months
EMPLOYEES
24,282
listed on LinkedIn
INSTAGRAM
554K+4.1%
followers
TRAFFIC HISTORY▲ +32.5% over 3 months
TRAFFIC SOURCES
Direct16%
Organic search1%
Paid search19%
Social organic6%
Social paid2%
Mail17%
Affiliate4%
Display ads27%
Referrals1%
Generative AI7%
TIMELINE3.4 years span
1998Domain registered2001Instagram opened
AUDIENCE BY COUNTRY
Netherlands52%
Germany22%
Mexico12%
France5%
Italy9%ABOUT AND STORE
Birkenstock is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections271
Products1,691
Active ads586
TikTok243K