B
Brother
brother.com.au · E-commerce · its home market
MOMENTUM▲ +23.6%
☆ Follow
OverviewAudience5.2MLinkedIn14,568Ads261Products6,747InfluencersCompany
MONTHLY TRAFFIC
11.1M+20.9%
estimated visits
COUNTRY RANK
#3,318
its home market
CATEGORY RANK
#339
E-commerce
CATALOGUE
6,747
products online
EMV (USD / 12 MO)
$951K
earned media value, last 12 months
EMPLOYEES
14,568
listed on LinkedIn
INSTAGRAM
5.2M−1.7%
followers
TRAFFIC HISTORY▲ +23.6% over 3 months
TRAFFIC SOURCES
Direct1%
Organic search20%
Paid search1%
Social organic8%
Social paid15%
Mail8%
Affiliate17%
Display ads20%
Referrals8%
Generative AI2%
TIMELINE1.4 years span
2006Domain registered2007Instagram opened
AUDIENCE BY COUNTRY
France44%
United States17%
Australia13%
Spain8%
United Kingdom18%ABOUT AND STORE
Brother is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections909
Products6,747
Active ads261
TikTok2.9M