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Generalpants
generalpants.com · E-commerce · its home market
MOMENTUM▲ +17.5%
☆ Follow
OverviewAudience8.6MLinkedIn91Ads136Products3,318InfluencersCompany
MONTHLY TRAFFIC
52.9M+9.8%
estimated visits
COUNTRY RANK
#6,100
its home market
CATEGORY RANK
#665
E-commerce
CATALOGUE
3,318
products online
EMV (USD / 12 MO)
$2.7M
earned media value, last 12 months
EMPLOYEES
91
listed on LinkedIn
INSTAGRAM
8.6M+2.5%
followers
TRAFFIC HISTORY▲ +17.5% over 3 months
TRAFFIC SOURCES
Direct4%
Organic search6%
Paid search7%
Social organic6%
Social paid19%
Mail12%
Affiliate21%
Display ads7%
Referrals8%
Generative AI11%
TIMELINE2.4 years span
2012Domain registered2014Instagram opened
AUDIENCE BY COUNTRY
Australia38%
United States30%
South Korea13%
United Kingdom6%
Japan13%ABOUT AND STORE
Generalpants is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections461
Products3,318
Active ads136
TikTok1.4M