P
PlayStation
playstation.com · Electronics · Japan
MOMENTUM▲ −7.8%
☆ Follow
OverviewAudience18.4MLinkedIn21,270Ads324Products4,432InfluencersCompany
MONTHLY TRAFFIC
19.4M−6.0%
estimated visits
COUNTRY RANK
#20,170
Japan
CATEGORY RANK
#126
Electronics
CATALOGUE
4,432
products online
EMV (USD / 12 MO)
$4.0M
earned media value, last 12 months
EMPLOYEES
21,270
listed on LinkedIn
INSTAGRAM
18.4M−1.4%
followers
TRAFFIC HISTORY▲ −7.8% over 3 months
TRAFFIC SOURCES
Direct2%
Organic search15%
Paid search9%
Social organic29%
Social paid5%
Mail15%
Affiliate2%
Display ads16%
Referrals3%
Generative AI4%
TIMELINE5.4 years span
2016Domain registered2021Instagram opened
AUDIENCE BY COUNTRY
Japan38%
South Korea22%
United States15%
Sweden8%
Canada17%ABOUT AND STORE
PlayStation is an e-commerce brand in electronics, selling online to customers in Japan and abroad.
ShopifyJPYJapan
Collections1,014
Products4,432
Active ads324
TikTok1.8M