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Playtex
playtex.it · E-commerce · its home market
MOMENTUM▲ +35.5%
☆ Follow
OverviewAudience166KLinkedIn1,509Ads88Products2,605InfluencersCompany
MONTHLY TRAFFIC
249K+31.1%
estimated visits
COUNTRY RANK
#3,377
its home market
CATEGORY RANK
#243
E-commerce
CATALOGUE
2,605
products online
EMV (USD / 12 MO)
$35K
earned media value, last 12 months
EMPLOYEES
1,509
listed on LinkedIn
INSTAGRAM
166K−1.4%
followers
TRAFFIC HISTORY▲ +35.5% over 3 months
TRAFFIC SOURCES
Direct9%
Organic search3%
Paid search20%
Social organic10%
Social paid14%
Mail14%
Affiliate1%
Display ads3%
Referrals9%
Generative AI17%
TIMELINE2.4 years span
2015Domain registered2017Instagram opened
AUDIENCE BY COUNTRY
Brazil40%
Spain30%
Australia13%
Mexico7%
Netherlands10%ABOUT AND STORE
Playtex is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections225
Products2,605
Active ads88
TikTok97K