S
Shop
shop.mattel.com · E-commerce · its home market
MOMENTUM▲ −12.8%
☆ Follow
OverviewAudience15.1MLinkedIn85Ads442Products1,923InfluencersCompany
MONTHLY TRAFFIC
60.0M−9.9%
estimated visits
COUNTRY RANK
#9,493
its home market
CATEGORY RANK
#336
E-commerce
CATALOGUE
1,923
products online
EMV (USD / 12 MO)
$2.5M
earned media value, last 12 months
EMPLOYEES
85
listed on LinkedIn
INSTAGRAM
15.1M+0.3%
followers
TRAFFIC HISTORY▲ −12.8% over 3 months
TRAFFIC SOURCES
Direct14%
Organic search23%
Paid search12%
Social organic3%
Social paid27%
Mail2%
Affiliate1%
Display ads11%
Referrals3%
Generative AI3%
TIMELINE4.4 years span
2011Domain registered2015Instagram opened
AUDIENCE BY COUNTRY
Brazil39%
Germany30%
India8%
South Korea7%
Australia16%ABOUT AND STORE
Shop is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections340
Products1,923
Active ads442
TikTok6.3M