S
Specialty
specialty.ru · E-commerce · its home market
MOMENTUM▲ +18.6%
☆ Follow
OverviewAudience44.4MLinkedIn411Ads506Products6,137InfluencersCompany
MONTHLY TRAFFIC
53.6M+12.5%
estimated visits
COUNTRY RANK
#18,077
its home market
CATEGORY RANK
#620
E-commerce
CATALOGUE
6,137
products online
EMV (USD / 12 MO)
$2.9M
earned media value, last 12 months
EMPLOYEES
411
listed on LinkedIn
INSTAGRAM
44.4M−1.3%
followers
TRAFFIC HISTORY▲ +18.6% over 3 months
TRAFFIC SOURCES
Direct15%
Organic search4%
Paid search8%
Social organic2%
Social paid17%
Mail26%
Affiliate2%
Display ads4%
Referrals4%
Generative AI18%
TIMELINE8.4 years span
2012Domain registered2020Instagram opened
AUDIENCE BY COUNTRY
Germany54%
Netherlands13%
Mexico9%
Canada9%
United Kingdom15%ABOUT AND STORE
Specialty is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections976
Products6,137
Active ads506
TikTok25.5M