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Backpackinglight
backpackinglight.com.au · E-commerce · its home market
MOMENTUM▲ +33.5%
☆ Follow
OverviewAudience9.2MLinkedIn294Ads60Products7,173InfluencersCompany
MONTHLY TRAFFIC
7.9M+29.1%
estimated visits
COUNTRY RANK
#10,035
its home market
CATEGORY RANK
#455
E-commerce
CATALOGUE
7,173
products online
EMV (USD / 12 MO)
$1.1M
earned media value, last 12 months
EMPLOYEES
294
listed on LinkedIn
INSTAGRAM
9.2M+4.0%
followers
TRAFFIC HISTORY▲ +33.5% over 3 months
TRAFFIC SOURCES
Direct10%
Organic search16%
Paid search15%
Social organic14%
Social paid16%
Mail12%
Affiliate1%
Display ads2%
Referrals4%
Generative AI10%
TIMELINE9.4 years span
1997Domain registered2006Instagram opened
AUDIENCE BY COUNTRY
Spain57%
France12%
Mexico11%
Brazil9%
United Kingdom11%ABOUT AND STORE
Backpackinglight is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections612
Products7,173
Active ads60
TikTok1.7M