M
Mcfarlane
mcfarlane.com · E-commerce · its home market
MOMENTUM▲ −15.8%
☆ Follow
OverviewAudience15.3MLinkedIn511Ads617Products4,602InfluencersCompany
MONTHLY TRAFFIC
11.1M−8.0%
estimated visits
COUNTRY RANK
#7,441
its home market
CATEGORY RANK
#613
E-commerce
CATALOGUE
4,602
products online
EMV (USD / 12 MO)
$2.4M
earned media value, last 12 months
EMPLOYEES
511
listed on LinkedIn
INSTAGRAM
15.3M−0.1%
followers
TRAFFIC HISTORY▲ −15.8% over 3 months
TRAFFIC SOURCES
Direct2%
Organic search14%
Paid search1%
Social organic2%
Social paid28%
Mail15%
Affiliate15%
Display ads1%
Referrals19%
Generative AI3%
TIMELINE3.4 years span
2001Domain registered2004Instagram opened
AUDIENCE BY COUNTRY
Sweden49%
Germany25%
France10%
Australia4%
Spain12%ABOUT AND STORE
Mcfarlane is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections962
Products4,602
Active ads617
TikTok7.1M