P
Parfum
parfum.beyonce.com · E-commerce · its home market
MOMENTUM▲ −10.5%
☆ Follow
OverviewAudience58KLinkedIn155Ads534Products1,094InfluencersCompany
MONTHLY TRAFFIC
110K−8.8%
estimated visits
COUNTRY RANK
#8,863
its home market
CATEGORY RANK
#50
E-commerce
CATALOGUE
1,094
products online
EMV (USD / 12 MO)
$20K
earned media value, last 12 months
EMPLOYEES
155
listed on LinkedIn
INSTAGRAM
58K−1.5%
followers
TRAFFIC HISTORY▲ −10.5% over 3 months
TRAFFIC SOURCES
Direct17%
Organic search1%
Paid search7%
Social organic12%
Social paid1%
Mail20%
Affiliate19%
Display ads2%
Referrals3%
Generative AI18%
TIMELINE1.4 years span
1996Domain registered1997Instagram opened
AUDIENCE BY COUNTRY
ABOUT AND STORE
Parfum is an e-commerce brand in e-commerce, selling online to customers in its home market and abroad.
ShopifyUSDits home market
Collections173
Products1,094
Active ads534
TikTok4.7K