Brand page · Personal Care

Afnan Perfumes Top 1% worldwide Top 1% in Personal Care
afnan.com· Shopify·Since 1999

Afnan Perfumes: 991K visits a month, 94 active Meta ads.

Afnan Perfumes — Afnan Perfumes is a fragrance company that creates and sells luxury perfumes and scents for men and women, with various collections and product types including eau de parfum, concentrated perfume oil, and gift sets. In September 2026 afnan.com drew an estimated 991K visits, down 17% on the month before. It ranks #37 of 2,859 Personal Care brands and holds a 4.3 Trustpilot rating over 54 reviews.

afnan.com@afnanperfumes 325KFacebookLinkedIn 14.8KTrustpilot 4.3Meta Ad Library 94

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
991K
−17% vs. August 2026
Instagram followers
325K
1,247 posts · @afnanperfumes
Trustpilot
4.3
54 reviews · 50 in 12 months
Meta ads
94
active · on Google since 2024
Products
97%
in stock
Rank in India
#37
of 2,859 in Personal Care
LinkedIn
14.8K
followers · 191 employees
Earned media value
€36.6k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Afnan Perfumes is a fragrance company that creates and sells luxury perfumes and scents for men and women, with various collections and product types including eau de parfum, concentrated perfume oil, and gift sets.

01 · Traffic

How much traffic Afnan Perfumes gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Afnan Perfumes drew an estimated 991K visits in September 2026, down 17% on the month before and up 5% over three months.

  • Worldwide#14,591of 4.5M sites · Top 1%
  • In India#781of 164K sites · Top 1%
  • Personal Care, worldwide#498of 215,119 brands · Top 1%
  • Personal Care, India#37of 2,859 brands · Top 5%
Monthly visitssource Sept 2026

991K

estimated visits in September

1 mo ▼ −17.0%4 mo ▲ +4.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Afnan Perfumes.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Afnan Perfumes holds 4.3 out of 5 on Trustpilot over 54 reviews, 50 of them in the last twelve months: 76% of customers give five stars and 13% one star. That volume places Afnan Perfumes in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 54 reviews · 50 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★76%
4 ★6%
3 ★6%
2 ★0%
1 ★13%

Flavours, Fragrances and Aroma Supplier Perfume Store Women's Clothing Store Online Marketplace Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Afnan Perfumes sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Afnan Perfumes sells on Shopify, 97% of its catalogue in stock. The best seller is Stardust, at AED 150.00, followed by Mens Series Discovery Kit and Supremacy Homme Series Discovery Kit.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics87%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care100%

The dominant category places Afnan Perfumes in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
97%
Upper price quartile
US$21.78
Currency
AED

05 · Influencers

Who talks about Afnan Perfumes.

The creators who tag @afnanperfumes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @afnanperfumes on Instagram, led by Milad Heran (30.5K followers, 0.2% engagement).

Influencersaccounts tagging @afnanperfumes · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMilad Heran@miladisme · INTLBeauty cosmetics skincare Creator30.5K0.2%7Tagged @afnanperfumes
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Afnan Perfumes competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Afnan Perfumes among Personal Care brands. The closest is AarFragrances, then Souq Scent, Lattafa, FAAN Perfumes, Swiss Arabian, Arabian Aroma.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
AarFragrancesaarfragrances.com
Souq Scentkw.souqscent.com
Lattafalattafa-usa.com
FAAN Perfumesfaanperfumes.com
Swiss Arabianswissarabian.com
Arabian Aromaarabianaroma.in
Competitors Gravity finds for Afnan Perfumes. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Afnan Perfumes with AarFragrances

07 · Company

The company behind Afnan Perfumes.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Afnan Perfumes is an e-commerce brand, founded in 2007 according to LinkedIn, on a domain registered in September 1999. It employs about 191 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2007, per LinkedIn
Domain registered
17 Sept 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
191 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
afnan.com · Shopify · AED
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Afnan Perfumes

What people ask Google about Afnan Perfumes.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Afnan Perfumes legit?

According to Gravity by Benchr, Afnan Perfumes is a brand: its website has existed since September 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 191 people on LinkedIn, it has 324,764 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Afnan Perfumes reviews: is it worth it?

Customers rate Afnan Perfumes 4.3 out of 5 on Trustpilot over 54 reviews, 50 of them in the last twelve months: 76% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Afnan Perfumes?

Afnan Perfumes is a fragrance company that creates and sells luxury perfumes and scents for men and women, with various collections and product types including eau de parfum, concentrated perfume oil, and gift sets. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 87% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Afnan Perfumes prices: how much is it?

Afnan Perfumes' best seller, Stardust, sells AED 150.00 on afnan.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check afnan.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Afnan Perfumes have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Afnan Perfumes advertises on Facebook and Instagram and on Google, where its offers often run. Check afnan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Afnan Perfumes?

Afnan Perfumes sells on its own website, afnan.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Afnan Perfumes?

Gravity by Benchr records a company, founded in 2007 according to LinkedIn, on a domain registered in 1999, with 191 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Afnan Perfumes growing?

Yes. Gravity by Benchr estimates about 990,800 visits to afnan.com in September 2026, down 17% in a month and up 5% over three months. Afnan Perfumes ranks #37 of 2,859 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Afnan Perfumes use?

Gravity by Benchr identifies afnan.com as a Shopify store (standard plan, not Shopify Plus), selling in AED. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2024. Source: Gravity by Benchr platform and advertising records.

What is Afnan Perfumes' ad budget?

Gravity by Benchr does not publish a spend figure for Afnan Perfumes on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, Afnan Perfumes ranks #37 of 2,859 by estimated traffic. Its closest competitors on the same market are AarFragrances, Souq Scent, Lattafa, FAAN Perfumes, Swiss Arabian. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Afnan Perfumes.