Brand page · Handbags, Wallets & Cases · United States

AIMEE Top 5% worldwide Top 5% in United States Top 5% in Handbags, Wallets & Cases Top 5% in Handbags, Wallets & Cases in United States
aimeekestenberg.com·🇺🇸 NEW YORK, United States· Shopify·Since 2011

AIMEE: 77.4K visits a month, 75 active Meta ads, Gravity score 570.

AIMEE — AIMEE is a women's designer handbag brand designed by Aimee Kestenberg, offering bags and accessories that aim to empower and build community. In September 2026 aimeekestenberg.com drew an estimated 77.4K visits, down 41% on the month before. It ranks #140 of 6,027 Handbags, Wallets & Cases brands in United States.

aimeekestenberg.com@aimeekestenberg 63.1KFacebookTrustpilot 3.2Meta Ad Library 75

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
77.4K
−41% vs. August 2026
Instagram followers
63.1K
2,540 posts · @aimeekestenberg
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
75
active · on Google since 2025
Products
87%
in stock · 101 collections
Rank in United States
#140
of 6,027 in Handbags, Wallets & Cases
LinkedIn
—
Data not available
Earned media value
€7.9k
per month, Instagram

Gravity score

570/ 1000 · 10 of 10 indicators rated
Brand Power534
Momentum588
Performance588

Percentiles within 135 peers: Handbags, Wallets & Cases brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

AIMEE is a women's designer handbag brand designed by Aimee Kestenberg, offering bags and accessories that aim to empower and build community.

01 · Traffic

How much traffic AIMEE gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

AIMEE drew an estimated 77.4K visits in September 2026, down 41% on the month before and down 34% over three months.

  • Worldwide#116,858of 4.5M sites · Top 5%
  • In United States#38,100of 1.2M sites · Top 5%
  • Handbags, Wallets & Cases, worldwide#740of 28,870 brands · Top 5%
  • Handbags, Wallets & Cases, United States#140of 6,027 brands · Top 5%
Monthly visitssource Sept 2026

77.4K

estimated visits in September

1 mo ▼ −41.4%4 mo ▼ −34.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about AIMEE.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

AIMEE holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 20 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Fashion Accessories Store Handbags Shop Bag Shop Bags and Luggage Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What AIMEE sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

AIMEE sells on Shopify, 87% of its catalogue in stock. The best seller is All For Love Convertible Shoulder, at US$278.00, followed by Bali Hobo and Zen Convertible Crossbody.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Handbags93%
Sunglasses7%
Activewear1%

Share of the catalogue by product family.

Activity mixdominant: Handbags, Wallets & Cases
Handbags, Wallets & Cases93%
Clothing Accessories7%
Clothing1%

The dominant category places AIMEE in its comparison group.

Prices and ratingsstore data
Average rating
4.83 / 5
Rated products
59% of the catalogue
In stock
87%
Upper price quartile
US$248.00
Currency
USD

05 · Influencers

Who talks about AIMEE.

The creators who tag @aimeekestenberg on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @aimeekestenberg on Instagram, led by Kristi Stalter (192K followers, 0.1% engagement).

Influencersaccounts tagging @aimeekestenberg · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKristi Stalter@krististalter · 🇺🇸 USFashion style luxury Creator192K0.1%2Tagged @aimeekestenberg
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who AIMEE competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for AIMEE among Handbags, Wallets & Cases brands in United States. The closest is American Leather Co., then Thafael, Nex, Melie Bianco, Mary Frances, Pietro NYC.

CompetitorsHandbags, Wallets & Cases · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
American Leather Co.americanleatherco.com
Thafaelthafael.com
Nexmeetnex.com
Melie Biancomeliebianco.com
Mary Francesmaryfrances.com
Pietro NYCpietro.nyc
Competitors Gravity finds for AIMEE. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare AIMEE with American Leather Co.

07 · Company

The company behind AIMEE.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

AIMEE is a company based in NEW YORK, United States, on a domain registered in March 2011.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · NEW YORK
Founded
Data not available
Domain registered
19 Mar 2011
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
aimeekestenberg.com · Shopify · USD
Catalogue
101 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about AIMEE

What people ask Google about AIMEE.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is AIMEE a legit company?

According to Gravity by Benchr, AIMEE is a brand based in NEW YORK, United States: its website has existed since March 2011, it sells on a Shopify store, it has 63,132 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is AIMEE?

AIMEE is a women's designer handbag brand designed by Aimee Kestenberg, offering bags and accessories that aim to empower and build community. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 93% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does AIMEE cost?

AIMEE's best seller, All For Love Convertible Shoulder, sells US$278.00 on aimeekestenberg.com. 87% of the catalogue is in stock. Gravity does not track prices daily: check aimeekestenberg.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a AIMEE discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: AIMEE advertises on Facebook and Instagram and on Google, where its offers often run. Check aimeekestenberg.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy AIMEE?

AIMEE sells on its own website, aimeekestenberg.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns AIMEE?

Gravity by Benchr records a company based in NEW YORK, United States, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is AIMEE doing well?

Not at the moment. Gravity by Benchr estimates about 77,400 visits to aimeekestenberg.com in September 2026, down 41% in a month and down 34% over three months. AIMEE ranks #140 of 6,027 Handbags, Wallets & Cases brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does AIMEE use?

Gravity by Benchr identifies aimeekestenberg.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does AIMEE spend on Meta ads?

Gravity by Benchr does not publish a spend figure for AIMEE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Handbags, Wallets & Cases brands in United States?

Among Handbags, Wallets & Cases brands in United States in the Gravity by Benchr index, AIMEE ranks #140 of 6,027 by estimated traffic. Its closest competitors on the same market are American Leather Co., Thafael, Nex, Melie Bianco, Mary Frances. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with AIMEE.