Brand page · Jewelry · Switzerland
Alpina Watches: 137K visits a month, 82 active Meta ads, Gravity score 644.
Alpina Watches — Alpina Watches is a Swiss brand that manufactures sports watches for adventure and everyday wear. In September 2026 alpinawatches.com drew an estimated 137K visits, up 72% on the month before. It ranks #275 of 33,382 Jewelry brands in Switzerland.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 15 peers: Jewelry brands in Switzerland with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Alpina Watches is a Swiss brand that manufactures sports watches for adventure and everyday wear.
01 · Traffic
How much traffic Alpina Watches gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Alpina Watches drew an estimated 137K visits in September 2026, up 72% on the month before and up 9% over three months.
- Worldwide#71,812of 4.5M sites · Top 5%
- In United States#23,689of 1.2M sites · Top 5%
- Jewelry, worldwide#1,467of 132,285 brands · Top 5%
- Jewelry, United States#275of 33,382 brands · Top 1%
137K
estimated visits in September
1 mo ▲ +72.1%4 mo ▲ +8.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Alpina Watches.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Alpina Watches holds 2.5 out of 5 on Trustpilot over 7 reviews, 1 of them in the last twelve months: 14% of customers give five stars and 86% one star.
Watch Manufacturer Watch Store Jewelry Store Clock Watch Maker
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Alpina Watches sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Alpina Watches sells on Shopify, 96% of its catalogue in stock. The best seller is Brown Calf Leather Strap - 22 mm, at CHF 160.00, followed by Carrée Automatic 140 Years and Blue Calf Leather Strap - 22 mm.
#1Brown Calf Leather Strap - 22 mmAlpina WatchesCHF 160.00In stock
#2Carrée Automatic 140 YearsAlpina WatchesCHF 1,695.00In stock
#3Blue Calf Leather Strap - 22 mmAlpina WatchesCHF 180.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Alpina Watches in its comparison group.
- Average rating
- 4.50 / 5
- Rated products
- 4% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$2,039.88
- Currency
- CHF
04 · Ads
What Alpina Watches is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Alpina Watches runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Seastrong Extreme AutomaticAlpina Watches7 Oct 2026video
The Atlantic, on your wrist. A turquoise dial engraved with a map of Atlantic currents gives the Seastrong Diver Extreme Automatic “RouteAlpina Watches7 Oct 2026video
Made for the open sea. The Seastrong Extreme Automatic “Route du Rhum – Destination Guadeloupe 2026 draws inspiration from the Atlantic,Alpina Watches6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Citizen Watch Company of America, Inc.verified
Image ad20 Oct 2026Alpina Watch International SAverified
Text ad20 Oct 2026Citizen Watch Company of America, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Alpina Watches.
The creators who tag @alpinawatches on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @alpinawatches on Instagram, led by Penthouse View (27.5K followers, 2.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPenthouse View@penthouse_view · 🇫🇷 FR | Travel tourism exploration Creator | 27.5K | 2.9% | 11 | Tagged @alpinawatches |
06 · Competitors according to Gravity
Who Alpina Watches competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Alpina Watches among Jewelry brands in Switzerland. The closest is Montres LIP, then DOXA, Marathon Watch, PANZERA, UNIMATIC, Watchdives.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Montres LIPlip.fr | |||||||
| DOXAdoxawatches.com | |||||||
| Marathon Watchmarathonwatch.com | |||||||
| PANZERApanzerawatches.com | |||||||
| UNIMATICunimaticwatches.com | |||||||
| Watchdiveswatchdives.com |
07 · Company
The company behind Alpina Watches.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Alpina Watches is a company based in Geneva, Switzerland, founded in 1883 according to LinkedIn, on a domain registered in December 2001. It employs about 17 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇭 Switzerland · Geneva
- Founded
- 1883, per LinkedIn
- Domain registered
- 10 Dec 2001
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 17 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- alpinawatches.com · Shopify · CHF
- Catalogue
- 19 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Alpina Watches
What people ask Google about Alpina Watches.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Alpina Watches a legit company?
According to Gravity by Benchr, Alpina Watches is a brand based in Geneva, Switzerland: its website has existed since December 2001, it sells on a Shopify store, it employs 17 people on LinkedIn, it has 128,665 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Alpina Watches?
Alpina Watches is a Swiss brand that manufactures sports watches for adventure and everyday wear. Gravity by Benchr classifies it under Jewelry, with Watches making up 60% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Alpina Watches prices: how much is it?
Alpina Watches' best seller, Brown Calf Leather Strap - 22 mm, sells CHF 160.00 on alpinawatches.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check alpinawatches.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Alpina Watches have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Alpina Watches advertises on Facebook and Instagram and on Google, where its offers often run. Check alpinawatches.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Alpina Watches?
Alpina Watches sells on its own website, alpinawatches.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Alpina Watches?
Gravity by Benchr records a company based in Geneva, Switzerland, founded in 1883 according to LinkedIn, on a domain registered in 2001, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Alpina Watches growing?
Yes. Gravity by Benchr estimates about 137,400 visits to alpinawatches.com in September 2026, up 72% in a month and up 9% over three months. Alpina Watches ranks #275 of 33,382 Jewelry brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Alpina Watches use?
Gravity by Benchr identifies alpinawatches.com as a Shopify store (standard plan, not Shopify Plus), selling in CHF. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Alpina Watches' ad budget?
Gravity by Benchr does not publish a spend figure for Alpina Watches on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Switzerland?
Among Jewelry brands in Switzerland in the Gravity by Benchr index, Alpina Watches ranks #275 of 33,382 by estimated traffic. Its closest competitors on the same market are Montres LIP, DOXA, Marathon Watch, PANZERA, UNIMATIC. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Alpina Watches.