Brand page · Kitchen & Dining · Australia

Alternative Brewing Top 1% worldwide Top 1% in Australia Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in Australia
alternativebrewing.com.au·🇦🇺 Darra, Australia· Shopify

Alternative Brewing: 274K visits a month, 133 active Meta ads, Gravity score 512.

Alternative Brewing — Alternative Brewing is an Australian online retailer specializing in coffee brewing equipment and accessories, offering pour over coffee makers, grinders, espresso machines, and related products. In September 2026 alternativebrewing.com.au drew an estimated 274K visits, down 32% on the month before. It ranks #15 of 4,419 Kitchen & Dining brands in Australia and holds a 4.4 Trustpilot rating over 355 reviews.

alternativebrewing.com.au@alternativebrewing 338KYouTube 79.4KFacebookLinkedIn 62Trustpilot 4.4Meta Ad Library 133

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
274K
−32% vs. August 2026
Instagram followers
338K
9,006 posts · @alternativebrewing
Trustpilot
4.4
355 reviews · 49 in 12 months
Meta ads
133
active · on Google since 2021
Products
83%
in stock · 508 collections
Rank in Australia
#15
of 4,419 in Kitchen & Dining
LinkedIn
62
followers · 7 employees
Earned media value
€49.5k
per month, Instagram

Gravity score

512/ 1000 · 10 of 10 indicators rated
Brand Power635
Momentum211
Performance691

Percentiles within 51 peers: Kitchen & Dining brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Alternative Brewing is an Australian online retailer specializing in coffee brewing equipment and accessories, offering pour over coffee makers, grinders, espresso machines, and related products.

01 · Traffic

How much traffic Alternative Brewing gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Alternative Brewing drew an estimated 274K visits in September 2026, down 32% on the month before and down 55% over three months.

  • Worldwide#40,357of 4.5M sites · Top 1%
  • In Australia#825of 105K sites · Top 1%
  • Kitchen & Dining, worldwide#813of 145,612 brands · Top 1%
  • Kitchen & Dining, Australia#15of 4,419 brands · Top 1%
Monthly visitssource Sept 2026

274K

estimated visits in September

1 mo ▼ −32.4%4 mo ▼ −54.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Alternative Brewing.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Alternative Brewing holds 4.4 out of 5 on Trustpilot over 355 reviews, 49 of them in the last twelve months: 85% of customers give five stars and 12% one star. That volume places Alternative Brewing in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 355 reviews · 49 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★85%
4 ★1%
3 ★0%
2 ★2%
1 ★12%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Alternative Brewing sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Alternative Brewing sells on Shopify, 83% of its catalogue in stock. The best seller is Hario Cold Brew Pot 1L, at A$28.90–A$32.90, followed by AeroPress Coffee Maker - Original and Fellow Atmos Coffee Vacuum Canister.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Appliance Accessories43%
Kitchen Appliances18%
Tableware7%
Grinder Accessories1%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining90%
Vehicle Parts & Accessories1%
Tools1%
Tool Accessories1%
Household Supplies1%

The dominant category places Alternative Brewing in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
50% of the catalogue
In stock
83%
Upper price quartile
US$153.36
Currency
AUD

05 · Influencers

Who talks about Alternative Brewing.

The creators who tag @alternativebrewing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @alternativebrewing on Instagram, led by Dhiptadi (24.8K followers, 1.4% engagement).

Influencersaccounts tagging @alternativebrewing · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDhiptadi@dhiptadi · 🇮🇩 IDFood cooking nutrition Creator24.8K1.4%4Tagged @alternativebrewing
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Alternative Brewing competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Alternative Brewing among Kitchen & Dining brands in Australia. The closest is Fellow, then Seattle Coffee Gear, Everything Coffee, Espresso Coffee Shop, Whole Latte Love, iDrinkCoffee.com.

CompetitorsKitchen & Dining · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Fellowfellowproducts.com
Seattle Coffee Gearseattlecoffeegear.com
Everything Coffeeeverythingcoffee.ae
Espresso Coffee Shopespressocoffeeshop.com
Whole Latte Lovewholelattelove.com
iDrinkCoffee.comidrinkcoffee.com
Competitors Gravity finds for Alternative Brewing. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Alternative Brewing with Fellow

07 · Company

The company behind Alternative Brewing.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Alternative Brewing is a company based in Darra, Australia. It employs about 7 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Darra
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
7 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
alternativebrewing.com.au · Shopify · AUD
Catalogue
508 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Alternative Brewing

What people ask Google about Alternative Brewing.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Alternative Brewing legit or a scam?

According to Gravity by Benchr, Alternative Brewing is a brand based in Darra, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 337,595 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Alternative Brewing reviews

Customers rate Alternative Brewing 4.4 out of 5 on Trustpilot over 355 reviews, 49 of them in the last twelve months: 85% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Alternative Brewing?

Alternative Brewing is an Australian online retailer specializing in coffee brewing equipment and accessories, offering pour over coffee makers, grinders, espresso machines, and related products. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliance Accessories making up 43% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Alternative Brewing cost?

Alternative Brewing's best seller, Hario Cold Brew Pot 1L, sells from A$28.90 to A$32.90 on alternativebrewing.com.au. 83% of the catalogue is in stock. Gravity does not track prices daily: check alternativebrewing.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Alternative Brewing discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Alternative Brewing advertises on Facebook and Instagram and on Google, where its offers often run. Check alternativebrewing.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Alternative Brewing?

Alternative Brewing sells on its own website, alternativebrewing.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Alternative Brewing?

Gravity by Benchr records a company based in Darra, Australia, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Alternative Brewing doing well?

Not at the moment. Gravity by Benchr estimates about 273,900 visits to alternativebrewing.com.au in September 2026, down 32% in a month and down 55% over three months. Alternative Brewing ranks #15 of 4,419 Kitchen & Dining brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Alternative Brewing use?

Gravity by Benchr identifies alternativebrewing.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Alternative Brewing spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Alternative Brewing on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in Australia?

Among Kitchen & Dining brands in Australia in the Gravity by Benchr index, Alternative Brewing ranks #15 of 4,419 by estimated traffic. Its closest competitors on the same market are Fellow, Seattle Coffee Gear, Everything Coffee, Espresso Coffee Shop, Whole Latte Love. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Alternative Brewing.