Brand page · Clothing Accessories · United States
American Optical: 70.2K visits a month, 29 active Meta ads.
American Optical — American Optical is an eyewear brand that handcrafts sunglasses and glasses in the United States, offering iconic styles that stand the test of time. In September 2026 aoeyewear.com drew an estimated 70.2K visits, down 36% on the month before. It ranks #554 of 34,142 Clothing Accessories brands in United States.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
American Optical is an eyewear brand that handcrafts sunglasses and glasses in the United States, offering iconic styles that stand the test of time.
01 · Traffic
How much traffic American Optical gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
American Optical drew an estimated 70.2K visits in September 2026, down 36% on the month before and down 55% over three months.
- Worldwide#127,097of 4.5M sites · Top 5%
- In United States#41,274of 1.2M sites · Top 5%
- Clothing Accessories, worldwide#1,613of 85,207 brands · Top 5%
- Clothing Accessories, United States#554of 34,142 brands · Top 5%
70.2K
estimated visits in September
1 mo ▼ −35.8%4 mo ▼ −55.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about American Optical.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
American Optical holds 3.8 out of 5 on Trustpilot over 3 reviews, 1 of them in the last twelve months: 67% of customers give five stars and 0% one star.
Glasses Store Sunglasses Store Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What American Optical sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read American Optical's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places American Optical in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What American Optical is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
American Optical runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2024 (image, text, video).
Keep Looking UpAO Eyewear2 Oct 2026image
Built for every mileAO Eyewear22 Sept 2026video
Built for every mileAO Eyewear22 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Europa Eyewearverified
Text ad20 Oct 2026Europa Eyewearverified
Image ad20 Oct 2026Europa Eyewearverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about American Optical.
The creators who tag @aoeyewear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @aoeyewear on Instagram, led by Shuhei Nishiguchi (169K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SShuhei Nishiguchi@shuhei_nishiguchi · 🇯🇵 JP | Fashion style luxury Creator | 169K | 0.5% | 4 | Tagged @aoeyewear |
06 · Competitors according to Gravity
Who American Optical competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for American Optical among Clothing Accessories brands in United States. The closest is VZN Frames, then sunglasshut.com, ray-ban.com, gentlemonster.com, jamesoro.com, oliverpeoples.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| VZN Framesvznframes.com | |||||||
| sunglasshut.comsunglasshut.com | |||||||
| ray-ban.comray-ban.com | |||||||
| gentlemonster.comgentlemonster.com | |||||||
| jamesoro.comjamesoro.com | |||||||
| oliverpeoples.comoliverpeoples.com |
07 · Company
The company behind American Optical.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
American Optical is a company based in United States, founded in 1833 according to LinkedIn, on a domain registered in January 2002. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1833, per LinkedIn
- Domain registered
- 8 Jan 2002
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- aoeyewear.com · Shopify
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about American Optical
What people ask Google about American Optical.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is American Optical legit or a scam?
According to Gravity by Benchr, American Optical is a brand based in United States: its website has existed since January 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 25,162 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is American Optical known for?
American Optical is an eyewear brand that handcrafts sunglasses and glasses in the United States, offering iconic styles that stand the test of time. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
American Optical promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: American Optical advertises on Facebook and Instagram and on Google, where its offers often run. Check aoeyewear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy American Optical?
American Optical sells on its own website, aoeyewear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns American Optical?
Gravity by Benchr records a company based in United States, founded in 1833 according to LinkedIn, on a domain registered in 2002, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is American Optical growing?
Not at the moment. Gravity by Benchr estimates about 70,200 visits to aoeyewear.com in September 2026, down 36% in a month and down 55% over three months. American Optical ranks #554 of 34,142 Clothing Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does American Optical use?
Gravity by Benchr identifies aoeyewear.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records.
How much does American Optical spend on Meta ads?
Gravity by Benchr does not publish a spend figure for American Optical on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in United States?
Among Clothing Accessories brands in United States in the Gravity by Benchr index, American Optical ranks #554 of 34,142 by estimated traffic. Its closest competitors on the same market are VZN Frames, sunglasshut.com, ray-ban.com, gentlemonster.com, jamesoro.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with American Optical.