Brand page · Household Appliances

AprilAire Top 5% worldwide Top 1% in Household Appliances
aprilaire.com· Wordpress·Since 1995

AprilAire: 165K visits a month, 31 active Meta ads.

AprilAire — AprilAire is a company that provides indoor air quality solutions and technology, including air purifiers, humidifiers, and other systems for healthier homes. In September 2026 aprilaire.com drew an estimated 165K visits, up 11% on the month before. It ranks #21 of 1,056 Household Appliances brands.

aprilaire.com@aprilaireco 7.6KYouTube 4.9KFacebookLinkedIn 13.4KTrustpilot 3.0Meta Ad Library 31

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
165K
+11% vs. August 2026
Instagram followers
7.6K
1,946 posts · @aprilaireco
Trustpilot
3.0
6 reviews · 3 in 12 months
Meta ads
31
active · on Google since 2022
Products
—
Data not available
Rank in United States
#21
of 1,056 in Household Appliances
LinkedIn
13.4K
followers · 551 employees
Earned media value
€1.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

AprilAire is a company that provides indoor air quality solutions and technology, including air purifiers, humidifiers, and other systems for healthier homes.

01 · Traffic

How much traffic AprilAire gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

AprilAire drew an estimated 165K visits in September 2026, up 11% on the month before and down 1% over three months.

  • Worldwide#61,405of 4.5M sites · Top 5%
  • In United States#20,202of 1.2M sites · Top 5%
  • Household Appliances, worldwide#150of 20,238 brands · Top 1%
  • Household Appliances, United States#21of 1,056 brands · Top 5%
Monthly visitssource Sept 2026

165K

estimated visits in September

1 mo ▲ +10.8%4 mo ▼ −1.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about AprilAire.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

AprilAire holds 3.0 out of 5 on Trustpilot over 6 reviews, 3 of them in the last twelve months: 17% of customers give five stars and 67% one star.

Trustpilotread 21 Oct 2026
3.0TrustScore · 6 reviews · 3 in 12 months
5 ★17%
4 ★0%
3 ★17%
2 ★0%
1 ★67%

Home Health Care Service Health Consultant

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What AprilAire sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read AprilAire's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Household Appliances
Household Appliances46%
Household Appliance Accessories45%
Heating, Ventilation & Air Conditioning2%

The dominant category places AprilAire in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about AprilAire.

The creators who tag @aprilaireco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @aprilaireco · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who AprilAire competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for AprilAire among Household Appliances brands. The closest is Winix America, then Vornado Air, The Official Honeywell Store, Levoit, Alen, Airthings.

CompetitorsHousehold Appliances · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Winix Americawinixamerica.com
Vornado Airvornado.com
The Official Honeywell Storehoneywellstore.com
Levoitlevoit.com
Alenalen.com
Airthingsairthings.com
Competitors Gravity finds for AprilAire. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare AprilAire with Winix America

07 · Company

The company behind AprilAire.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

AprilAire is an e-commerce brand, founded in 1938 according to LinkedIn, on a domain registered in November 1995. It employs about 551 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1938, per LinkedIn
Domain registered
1 Nov 1995
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
551 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
aprilaire.com · Wordpress
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about AprilAire

What people ask Google about AprilAire.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is AprilAire a legit company?

According to Gravity by Benchr, AprilAire is a brand: its website has existed since November 1995, it sells on a Wordpress store, it employs 551 people on LinkedIn, it has 7,612 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What does AprilAire sell?

AprilAire is a company that provides indoor air quality solutions and technology, including air purifiers, humidifiers, and other systems for healthier homes. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.

Does AprilAire have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: AprilAire advertises on Facebook and Instagram and on Google, where its offers often run. Check aprilaire.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy AprilAire?

AprilAire sells on its own website, aprilaire.com, a Wordpress store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns AprilAire?

Gravity by Benchr records a company, founded in 1938 according to LinkedIn, on a domain registered in 1995, with 551 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is AprilAire growing?

Not at the moment. Gravity by Benchr estimates about 165,300 visits to aprilaire.com in September 2026, up 11% in a month and down 1% over three months. AprilAire ranks #21 of 1,056 Household Appliances brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does AprilAire use?

Gravity by Benchr identifies aprilaire.com as a Wordpress store. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records.

How much does AprilAire spend on Meta ads?

Gravity by Benchr does not publish a spend figure for AprilAire on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Household Appliances brands?

Among Household Appliances brands in the Gravity by Benchr index, AprilAire ranks #21 of 1,056 by estimated traffic. Its closest competitors on the same market are Winix America, Vornado Air, The Official Honeywell Store, Levoit, Alen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with AprilAire.