Brand page · General Office Supplies · United Kingdom
Avery: 203K visits a month, 26 active Meta ads, Gravity score 650.
Avery — Avery UK is a manufacturer of printable labels, cards and office accessories for the home and office, supplying custom stickers, packaging labels, cards and online design tools for businesses, home offices and personal projects. In September 2026 avery.co.uk drew an estimated 203K visits, down 1% on the month before. It ranks #5 of 926 General Office Supplies brands in United Kingdom and holds a 4.4 Trustpilot rating over 18,159 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 10 peers: General Office Supplies brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Avery UK is a manufacturer of printable labels, cards and office accessories for the home and office, supplying custom stickers, packaging labels, cards and online design tools for businesses, home offices and personal projects.
01 · Traffic
How much traffic Avery gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Avery drew an estimated 203K visits in September 2026, down 1% on the month before and up 1% over three months.
- Worldwide#51,777of 4.5M sites · Top 5%
- In United Kingdom#2,634of 192K sites · Top 5%
- General Office Supplies, worldwide#90of 19,660 brands · Top 1%
- General Office Supplies, United Kingdom#5of 926 brands · Top 1%
203K
estimated visits in September
1 mo ▼ −0.6%4 mo ▲ +0.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Avery.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Avery holds 4.4 out of 5 on Trustpilot over 18,159 reviews, 617 of them in the last twelve months: 84% of customers give five stars and 5% one star. That volume places Avery in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Prints and Signs Store Custom Label Printer Digital Printing Service Sticker Manufacturer Print Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Avery sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Avery's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Avery in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Avery is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Avery runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since January 2022 (image, text, video).
Personalised Honey LabelsAvery UK12 Oct 2026image
Avery UKAvery UK12 Oct 2026image
TRiGO by AveryAvery UK5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026CCL Label Ltd.verified
Text ad21 Oct 2026CCL Label Ltd.verified
Image ad21 Oct 2026CCL Label Ltd.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Avery.
The creators who tag @ukavery on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Avery competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Avery among General Office Supplies brands in United Kingdom. The closest is averyproducts.com.au, then Avery Zweckform, Online Labels, a-one.co.jp, label.kr, StickerApp.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| averyproducts.com.auaveryproducts.com.au | |||||||
| Avery Zweckformavery-zweckform.com | |||||||
| Online Labelsonlinelabels.com | |||||||
| a-one.co.jpa-one.co.jp | |||||||
| label.krlabel.kr | |||||||
| StickerAppstickerapp.com |
07 · Company
The company behind Avery.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Avery is a company based in United Kingdom, on a domain registered in December 1997. It employs about 75 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- Data not available
- Domain registered
- 5 Dec 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 75 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- avery.co.uk · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Avery
What people ask Google about Avery.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Avery a legit company?
According to Gravity by Benchr, Avery is a brand based in United Kingdom: its website has existed since December 1997, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 75 people on LinkedIn, it has 31,223 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Avery reviews
Customers rate Avery 4.4 out of 5 on Trustpilot over 18,159 reviews, 617 of them in the last twelve months: 84% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Avery known for?
Avery UK is a manufacturer of printable labels, cards and office accessories for the home and office, supplying custom stickers, packaging labels, cards and online design tools for businesses, home offices and personal projects. Gravity by Benchr classifies it under General Office Supplies. Source: Gravity by Benchr product classification.
Is there a Avery discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Avery advertises on Facebook and Instagram and on Google, where its offers often run. Check avery.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Avery?
Avery sells on its own website, avery.co.uk, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Avery?
Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 1997, with 75 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Avery doing well?
Yes. Gravity by Benchr estimates about 203,200 visits to avery.co.uk in September 2026, down 1% in a month and up 1% over three months. Avery ranks #5 of 926 General Office Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Avery use?
Gravity by Benchr identifies avery.co.uk as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Avery's ad budget?
Gravity by Benchr does not publish a spend figure for Avery on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest General Office Supplies brands in United Kingdom?
Among General Office Supplies brands in United Kingdom in the Gravity by Benchr index, Avery ranks #5 of 926 by estimated traffic. Its closest competitors on the same market are averyproducts.com.au, Avery Zweckform, Online Labels, a-one.co.jp, label.kr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Avery.