Brand page · Handbags, Wallets & Cases
Baggu: 2.1M visits a month, 37 active Meta ads.
Baggu — BAGGU is an American brand that makes simple, intentional bags and accessories for everyday use. In September 2026 baggu.com drew an estimated 2.1M visits, down 28% on the month before. It ranks #6 of 6,027 Handbags, Wallets & Cases brands.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
BAGGU is an American brand that makes simple, intentional bags and accessories for everyday use.
01 · Traffic
How much traffic Baggu gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Baggu drew an estimated 2.1M visits in September 2026, down 28% on the month before and down 47% over three months.
- Worldwide#7,853of 4.5M sites · Top 1%
- In United States#2,645of 1.2M sites · Top 1%
- Handbags, Wallets & Cases, worldwide#17of 28,870 brands · Top 1%
- Handbags, Wallets & Cases, United States#6of 6,027 brands · Top 1%
2.1M
estimated visits in September
1 mo ▼ −27.8%4 mo ▼ −47.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Baggu.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Baggu holds 2.4 out of 5 on Trustpilot over 8 reviews, 3 of them in the last twelve months: 25% of customers give five stars and 63% one star.
Clothing Store Women's Clothing Store Bags and Luggage Store Bag Shop Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Baggu sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Baggu's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Baggu in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Baggu is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Baggu runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Mickey & Friends - BagguBAGGU7 Oct 2026image
Bags and everyday accessories that are simple, useful, and made to last. Free shipping on US orders $50+.BAGGU6 Oct 2026video
Medium Nylon Crescent Bag Black - BagguBAGGU6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026BAGGU CORPORATIONverified
Image ad20 Oct 2026BAGGU CORPORATIONverified
Video ad20 Oct 2026BAGGU CORPORATIONverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Baggu.
The creators who tag @baggu on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @baggu on Instagram, led by Erica Canant (18K followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EErica Canant@ericacanant · 🇺🇸 US | Cinema series pop culture Creator | 18K | 1.7% | 7 | Tagged @baggu |
06 · Competitors according to Gravity
Who Baggu competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Baggu among Handbags, Wallets & Cases brands. The closest is Reisenthel, then Nanobag, EcoCarry, MAFIA, ToteBagFactory, Carry Om.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Reisenthelreisenthel.com | |||||||
| Nanobagnanobag.com | |||||||
| EcoCarryecocarry.co | |||||||
| MAFIAmafiabags.com | |||||||
| ToteBagFactorytotebagfactory.com | |||||||
| Carry Omcarryom.com |
07 · Company
The company behind Baggu.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Baggu is an e-commerce brand, founded in 2007 according to LinkedIn, on a domain registered in March 2008. It employs about 228 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2007, per LinkedIn
- Domain registered
- 6 Mar 2008
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 228 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- baggu.com · Shopify
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Baggu
What people ask Google about Baggu.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Baggu a legit company?
According to Gravity by Benchr, Baggu is a brand: its website has existed since March 2008, it sells on a Shopify store, it employs 228 people on LinkedIn, it has 628,179 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does Baggu sell?
BAGGU is an American brand that makes simple, intentional bags and accessories for everyday use. Gravity by Benchr classifies it under Handbags, Wallets & Cases. Source: Gravity by Benchr product classification.
Baggu promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Baggu advertises on Facebook and Instagram and on Google, where its offers often run. Check baggu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Baggu?
Baggu sells on its own website, baggu.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Baggu?
Gravity by Benchr records a company, founded in 2007 according to LinkedIn, on a domain registered in 2008, with 228 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Baggu growing?
Not at the moment. Gravity by Benchr estimates about 2,132,100 visits to baggu.com in September 2026, down 28% in a month and down 47% over three months. Baggu ranks #6 of 6,027 Handbags, Wallets & Cases brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Baggu use?
Gravity by Benchr identifies baggu.com as a Shopify store (standard plan, not Shopify Plus). It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does Baggu spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Baggu on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands?
Among Handbags, Wallets & Cases brands in the Gravity by Benchr index, Baggu ranks #6 of 6,027 by estimated traffic. Its closest competitors on the same market are Reisenthel, Nanobag, EcoCarry, MAFIA, ToteBagFactory. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Baggu.