Brand page · Jewelry · Switzerland

Baume & Mercier Top 1% worldwide Top 5% in Switzerland Top 1% in Jewelry Top 1% in Jewelry in Switzerland
baume-et-mercier.com·🇨🇭 Switzerland·Since 1995

Baume & Mercier: 298K visits a month, 222 active Meta ads.

Baume & Mercier — Baume & Mercier is a Swiss luxury watchmaker that produces watches embodying an ideal of excellence and affordable luxury. In September 2026 baume-et-mercier.com drew an estimated 298K visits, up 26% on the month before. It ranks #121 of 33,382 Jewelry brands in Switzerland and holds a 1.8 Trustpilot rating over 29 reviews.

baume-et-mercier.com@baumeetmercier 330KFacebookLinkedIn 29.9KTrustpilot 1.8Meta Ad Library 222

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
298K
+26% vs. August 2026
Instagram followers
330K
2,647 posts · @baumeetmercier
Trustpilot
1.8
29 reviews · 8 in 12 months
Meta ads
222
active · on Google since 2026
Products
—
Data not available
Rank in United States
#121
of 33,382 in Jewelry
LinkedIn
29.9K
followers · 119 employees
Earned media value
€32.6k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Baume & Mercier is a Swiss luxury watchmaker that produces watches embodying an ideal of excellence and affordable luxury.

01 · Traffic

How much traffic Baume & Mercier gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Baume & Mercier drew an estimated 298K visits in September 2026, up 26% on the month before and up 8% over three months.

  • Worldwide#37,741of 4.5M sites · Top 1%
  • In United States#12,288of 1.2M sites · Top 5%
  • Jewelry, worldwide#611of 132,285 brands · Top 1%
  • Jewelry, United States#121of 33,382 brands · Top 1%
Monthly visitssource Sept 2026

298K

estimated visits in September

1 mo ▲ +26.3%4 mo ▲ +7.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Baume & Mercier.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Baume & Mercier holds 1.8 out of 5 on Trustpilot over 29 reviews, 8 of them in the last twelve months: 3% of customers give five stars and 86% one star. That volume places Baume & Mercier in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.8TrustScore · 29 reviews · 8 in 12 months
Top 50% review volume
5 ★3%
4 ★3%
3 ★3%
2 ★3%
1 ★86%

Watch Store Clock Watch Maker Jeweler Jewelry Store Watch Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Baume & Mercier sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Baume & Mercier's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry96%
Apparel & Accessories0%
Decor0%

The dominant category places Baume & Mercier in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Baume & Mercier.

The creators who tag @baumeetmercier on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @baumeetmercier on Instagram, led by Baume Watches (13.4K followers).

Influencersaccounts tagging @baumeetmercier · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBaume Watches@baumewatches · 🇨🇭 CHFashion style luxury Creator13.4K—5Tagged @baumeetmercier
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Baume & Mercier competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Baume & Mercier among Jewelry brands in Switzerland. The closest is RAYMOND WEIL, then iwc.com, bellross.com, Bulova, blancpain.com, breitling.com.

CompetitorsJewelry · Switzerland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
RAYMOND WEILraymond-weil.com
iwc.comiwc.com
bellross.combellross.com
Bulovabulova.com
blancpain.comblancpain.com
breitling.combreitling.com
Competitors Gravity finds for Baume & Mercier. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Baume & Mercier with RAYMOND WEIL

07 · Company

The company behind Baume & Mercier.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Baume & Mercier is a company based in Switzerland, founded in 1830 according to LinkedIn, on a domain registered in July 1995. It employs about 119 people, is listed at m_and_a stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇭 Switzerland
Founded
1830, per LinkedIn
Domain registered
19 Jul 1995
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
119 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
baume-et-mercier.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Baume & Mercier

What people ask Google about Baume & Mercier.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Baume & Mercier legit?

According to Gravity by Benchr, Baume & Mercier is a brand based in Switzerland: its website has existed since July 1995, it employs 119 people on LinkedIn, it has 329,505 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Baume & Mercier reviews: is it worth it?

Customers rate Baume & Mercier 1.8 out of 5 on Trustpilot over 29 reviews, 8 of them in the last twelve months: 3% give five stars, 86% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Baume & Mercier sell?

Baume & Mercier is a Swiss luxury watchmaker that produces watches embodying an ideal of excellence and affordable luxury. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.

Baume & Mercier promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Baume & Mercier advertises on Facebook and Instagram and on Google, where its offers often run. Check baume-et-mercier.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Baume & Mercier?

Gravity by Benchr records a company based in Switzerland, founded in 1830 according to LinkedIn, on a domain registered in 1995, with 119 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Baume & Mercier doing well?

Yes. Gravity by Benchr estimates about 298,200 visits to baume-et-mercier.com in September 2026, up 26% in a month and up 8% over three months. Baume & Mercier ranks #121 of 33,382 Jewelry brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Baume & Mercier's ad budget?

Gravity by Benchr does not publish a spend figure for Baume & Mercier on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Switzerland?

Among Jewelry brands in Switzerland in the Gravity by Benchr index, Baume & Mercier ranks #121 of 33,382 by estimated traffic. Its closest competitors on the same market are RAYMOND WEIL, iwc.com, bellross.com, Bulova, blancpain.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Baume & Mercier.