Brand page · Personal Care · United States
Beetles Gel Polish: 200K visits a month, 112 active Meta ads, Gravity score 692.
Beetles Gel Polish — Beetles Gel Polish is a brand that sells cruelty-free nail products including gel polish, nail art supplies, and tools for at-home manicures. In September 2026 beetlesgel.com drew an estimated 200K visits, down 1% on the month before. It ranks #3 of 208 Personal Care brands in United States and holds a 1.6 Trustpilot rating over 126 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Beetles Gel Polish is a brand that sells cruelty-free nail products including gel polish, nail art supplies, and tools for at-home manicures.
01 · Traffic
How much traffic Beetles Gel Polish gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Beetles Gel Polish drew an estimated 200K visits in September 2026, down 1% on the month before and up 25% over three months.
- Worldwide#52,503of 4.5M sites · Top 5%
- In China#519of 3.4K sites · Top 20%
- Personal Care, worldwide#2,390of 215,119 brands · Top 5%
- Personal Care, China#3of 208 brands · Top 5%
200K
estimated visits in September
1 mo ▼ −1.3%4 mo ▲ +25.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Beetles Gel Polish.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Beetles Gel Polish holds 1.6 out of 5 on Trustpilot over 126 reviews, 16 of them in the last twelve months: 42% of customers give five stars and 49% one star. That volume places Beetles Gel Polish in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Cosmetic Products Manufacturer Beauty Product Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Beetles Gel Polish sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Beetles Gel Polish sells on Shopify, 65% of its catalogue in stock. The best seller is Lucky Bag (Limited 1 Purchase per customer), at US$10.00–US$50.00, followed by Beetles Professional Gel Base Coat and No Wipe Top Coat Set (2 x 15ml) and Beetles Blooming Gel Polish for Spreading Effect | 15ML.
#1Lucky Bag (Limited 1 Purchase per customer)Beetles Gel PolishUS$10.00–US$50.00In stock
#2Beetles Professional Gel Base Coat and No Wipe Top Coat Set (2 x 15ml)Beetles Gel PolishUS$17.59In stock
#3Beetles Blooming Gel Polish for Spreading Effect | 15MLBeetles Gel PolishUS$12.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Beetles Gel Polish in its comparison group.
- Average rating
- 1.12 / 5
- Rated products
- 43% of the catalogue
- In stock
- 65%
- Upper price quartile
- US$29.99
- Currency
- USD
04 · Ads
What Beetles Gel Polish is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Beetles Gel Polish runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since December 2023 (image, text, video).
Because basic fall nails weren’t enough… so we made them 3D 👀🍁 ✨Using Beetles Year-Round Blossom Gel Polish Box & Beetles Snowy Cone 3D NaiBeetlesGelPolish7 Oct 2026video
No Salon Appointment? No Problem. 💅✨ Your at-home nail routine just got easier. With 320 tips in 16 sizes, finding your fit and creating aBeetlesGelPolish7 Oct 2026video
Beetles Gel Polish® - Cruelty-Free Mani That You Can Do at HomeBeetlesGelPolish7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Bernhard Büchiverified
Text ad21 Oct 2026GELAB COSMETICS LLCverified
Text ad21 Oct 2026韩军华verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Beetles Gel Polish.
The creators who tag @beetlesgelpolish on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Beetles Gel Polish competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Beetles Gel Polish among Personal Care brands in United States. The closest is DND Gel, then NEONAIL, Glossify, Mylee, Sweetie Nail Supply, CANNI.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| DND Geldndgel.com | |||||||
| NEONAILneonail.de | |||||||
| Glossifyglossify.co.uk | |||||||
| Myleemylee.co.uk | |||||||
| Sweetie Nail Supplysweetienailsupply.com | |||||||
| CANNIcanni.com |
07 · Company
The company behind Beetles Gel Polish.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Beetles Gel Polish is a company based in Jersey City, United States, founded in 2017 according to LinkedIn, on a domain registered in November 2017. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Jersey City
- Founded
- 2017, per LinkedIn
- Domain registered
- 2 Nov 2017
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- beetlesgel.com · Shopify · USD
- Catalogue
- 314 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Beetles Gel Polish
What people ask Google about Beetles Gel Polish.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Beetles Gel Polish legit?
According to Gravity by Benchr, Beetles Gel Polish is a brand based in Jersey City, United States: its website has existed since November 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 411,819 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Beetles Gel Polish reviews: is it worth it?
Customers rate Beetles Gel Polish 1.6 out of 5 on Trustpilot over 126 reviews, 16 of them in the last twelve months: 42% give five stars, 49% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Beetles Gel Polish?
Beetles Gel Polish is a brand that sells cruelty-free nail products including gel polish, nail art supplies, and tools for at-home manicures. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 98% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Beetles Gel Polish cost?
Beetles Gel Polish's best seller, Lucky Bag (Limited 1 Purchase per customer), sells from US$10.00 to US$50.00 on beetlesgel.com. 65% of the catalogue is in stock. Gravity does not track prices daily: check beetlesgel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Beetles Gel Polish promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Beetles Gel Polish advertises on Facebook and Instagram and on Google, where its offers often run. Check beetlesgel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Beetles Gel Polish?
Beetles Gel Polish sells on its own website, beetlesgel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Beetles Gel Polish?
Gravity by Benchr records a company based in Jersey City, United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Beetles Gel Polish growing?
Yes. Gravity by Benchr estimates about 199,900 visits to beetlesgel.com in September 2026, down 1% in a month and up 25% over three months. Beetles Gel Polish ranks #3 of 208 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Beetles Gel Polish use?
Gravity by Benchr identifies beetlesgel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Beetles Gel Polish's ad budget?
Gravity by Benchr does not publish a spend figure for Beetles Gel Polish on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Beetles Gel Polish ranks #3 of 208 by estimated traffic. Its closest competitors on the same market are DND Gel, NEONAIL, Glossify, Mylee, Sweetie Nail Supply. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Beetles Gel Polish.