Brand page · Clothing · United Kingdom
BELIER: 136K visits a month, 559 active Meta ads, Gravity score 509.
BELIER — BELIER is a brand that creates elevated essentials for men, bridging the gap between smart wear and casual wear with timeless, versatile collections crafted from luxury fabrics. In September 2026 belier.com drew an estimated 136K visits, up 1% on the month before. It ranks #398 of 19,668 Clothing brands in United Kingdom and holds a 2.6 Trustpilot rating over 176 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
BELIER is a brand that creates elevated essentials for men, bridging the gap between smart wear and casual wear with timeless, versatile collections crafted from luxury fabrics.
01 · Traffic
How much traffic BELIER gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BELIER drew an estimated 136K visits in September 2026, up 1% on the month before and down 31% over three months.
- Worldwide#72,568of 4.5M sites · Top 5%
- In United Kingdom#3,730of 192K sites · Top 5%
- Clothing, worldwide#6,789of 459,295 brands · Top 5%
- Clothing, United Kingdom#398of 19,668 brands · Top 5%
136K
estimated visits in September
1 mo ▲ +1.5%4 mo ▼ −31.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BELIER.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BELIER holds 2.6 out of 5 on Trustpilot over 176 reviews, 46 of them in the last twelve months: 44% of customers give five stars and 48% one star. That volume places BELIER in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Men's Clothing Store Clothing Store Streetwear Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BELIER sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
BELIER sells on Shopify, 96% of its catalogue in stock. The best seller is Swap Protect, at £3.00–£150.00, followed by Leon Crochet Short - White and Old Fashioned T-Shirt - Off White.
#1Swap ProtectBELIER£3.00–£150.00In stock
#2Leon Crochet Short - WhiteBELIER£39.00In stock
#3Old Fashioned T-Shirt - Off WhiteBELIER£36.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places BELIER in its comparison group.
- Average rating
- 4.45 / 5
- Rated products
- 37% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$79.35
- Currency
- GBP
04 · Ads
What BELIER is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BELIER runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2023 (image, text, video).
Up to 50% off.Belier6 Oct 2026video
Shop the new dropBelier3 Oct 2026video
Up to 50% off.Belier3 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026OJJ GROUP LTDverified
Text ad20 Oct 2026OJJ GROUP LTDverified
Text ad20 Oct 2026OJJ GROUP LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BELIER.
The creators who tag @belier on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @belier on Instagram, led by Alex Serrano (46.1K followers, 66.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAlex Serrano@alexserrrano · 🇺🇸 US | Fashion style luxury Creator | 46.1K | 66.2% | 2 | Tagged @belier |
06 · Competitors according to Gravity
Who BELIER competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BELIER among Clothing brands in United Kingdom. The closest is Bluemint, then ORLEBAR BROWN, Devré, VENROY, Hamptons, Maison X.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bluemintbluemint.com | |||||||
| ORLEBAR BROWNorlebarbrown.com | |||||||
| Devrédevre.la | |||||||
| VENROYvenroy.com.au | |||||||
| Hamptonsthehamptons.in | |||||||
| Maison Xmaisonx.in |
07 · Company
The company behind BELIER.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BELIER is a company based in Accrington, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in January 2000. It employs about 15 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Accrington
- Founded
- 2018, per LinkedIn
- Domain registered
- 4 Jan 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 15 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- belier.com · Shopify · GBP
- Catalogue
- 76 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BELIER
What people ask Google about BELIER.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BELIER legit or a scam?
According to Gravity by Benchr, BELIER is a brand based in Accrington, United Kingdom: its website has existed since January 2000, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 130,348 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
BELIER reviews
Customers rate BELIER 2.6 out of 5 on Trustpilot over 176 reviews, 46 of them in the last twelve months: 44% give five stars, 48% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BELIER known for?
BELIER is a brand that creates elevated essentials for men, bridging the gap between smart wear and casual wear with timeless, versatile collections crafted from luxury fabrics. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is BELIER expensive?
BELIER's best seller, Swap Protect, sells from £3.00 to £150.00 on belier.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check belier.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does BELIER have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BELIER advertises on Facebook and Instagram and on Google, where its offers often run. Check belier.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy BELIER?
BELIER sells on its own website, belier.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns BELIER?
Gravity by Benchr records a company based in Accrington, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in 2000, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BELIER growing?
Not at the moment. Gravity by Benchr estimates about 135,600 visits to belier.com in September 2026, up 1% in a month and down 31% over three months. BELIER ranks #398 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BELIER use?
Gravity by Benchr identifies belier.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does BELIER spend on Meta ads?
Gravity by Benchr does not publish a spend figure for BELIER on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, BELIER ranks #398 of 19,668 by estimated traffic. Its closest competitors on the same market are Bluemint, ORLEBAR BROWN, Devré, VENROY, Hamptons. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BELIER.