Brand page · Shoes · United States
Birdies: 68.1K visits a month, 39 active Meta ads, Gravity score 553.
Birdies — Birdies is a female-founded footwear company that designs and manufactures stylish flats that are secretly slippers in a range of silhouettes with elevated style and everyday versatility. In September 2026 birdies.com drew an estimated 68.1K visits, down 24% on the month before. It ranks #409 of 6,771 Shoes brands in United States and holds a 1.8 Trustpilot rating over 47 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 428 peers: Shoes brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Birdies is a female-founded footwear company that designs and manufactures stylish flats that are secretly slippers in a range of silhouettes with elevated style and everyday versatility.
01 · Traffic
How much traffic Birdies gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Birdies drew an estimated 68.1K visits in September 2026, down 24% on the month before and down 47% over three months.
- Worldwide#130,504of 4.5M sites · Top 5%
- In United States#42,368of 1.2M sites · Top 5%
- Shoes, worldwide#2,767of 46,962 brands · Top 10%
- Shoes, United States#409of 6,771 brands · Top 10%
68.1K
estimated visits in September
1 mo ▼ −24.2%4 mo ▼ −47.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Birdies.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Birdies holds 1.8 out of 5 on Trustpilot over 47 reviews, 14 of them in the last twelve months: 4% of customers give five stars and 96% one star. That volume places Birdies in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Birdies sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Birdies sells on Shopify, 98% of its catalogue in stock. The best seller is The Starling - Black Velvet, at US$130.00, followed by The Starling - Jet Leather and The Hummingbird Mary Jane - Tan Openweave.
#1The Starling - Black VelvetBirdiesUS$130.00In stock
#2The Starling - Jet LeatherBirdiesUS$160.00In stock
#3The Hummingbird Mary Jane - Tan OpenweaveBirdiesUS$160.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Birdies in its comparison group.
- Average rating
- 4.53 / 5
- Rated products
- 92% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$175.00
- Currency
- USD
04 · Ads
What Birdies is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Birdies runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2025 (image, text, video).
Velvet that Shifts in the LightBirdies4 Oct 2026image
Burgundy or Rose — Pick Your ShadeBirdies1 Oct 2026image
Wildly Refined LeopardBirdies29 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026KNS International, LLCverified
Text ad21 Oct 2026KNS International, LLCverified
Text ad21 Oct 2026KNS International, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Birdies.
The creators who tag @birdies on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @birdies on Instagram, led by Samantha Toomey Ballard (68.7K followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSamantha Toomey Ballard@sammy2meb · 🇺🇸 US | Beauty cosmetics skincare Creator | 68.7K | 1.4% | 2 | Tagged @birdies |
06 · Competitors according to Gravity
Who Birdies competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Birdies among Shoes brands in United States. The closest is PEC, then SAS Shoes on SASnola.com, sadi studios, Alegria Shoe Shop, United Nude, Soletto Shoes.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| PECpec-nyc.com | |||||||
| SAS Shoes on SASnola.comsasnola.com | |||||||
| sadi studiossadi.love | |||||||
| Alegria Shoe Shopalegriashoeshop.com | |||||||
| United Nudeunitednude.com | |||||||
| Soletto Shoessolettoshoes.com |
07 · Company
The company behind Birdies.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Birdies is a company based in Draper, United States, founded in 2015 according to LinkedIn, on a domain registered in July 1997. It employs about 228 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Draper
- Founded
- 2015, per LinkedIn
- Domain registered
- 25 Jul 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 228 on LinkedIn
- Funding stage
- M and a · last deal: series a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- birdies.com · Shopify · USD
- Catalogue
- 113 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Birdies
What people ask Google about Birdies.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Birdies legit or a scam?
According to Gravity by Benchr, Birdies is a brand based in Draper, United States: its website has existed since July 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 228 people on LinkedIn, it has 219,169 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Birdies reviews: is it worth it?
Customers rate Birdies 1.8 out of 5 on Trustpilot over 47 reviews, 14 of them in the last twelve months: 4% give five stars, 96% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Birdies sell?
Birdies is a female-founded footwear company that designs and manufactures stylish flats that are secretly slippers in a range of silhouettes with elevated style and everyday versatility. Gravity by Benchr classifies it under Shoes, with Flats making up 43% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Birdies cost?
Birdies' best seller, The Starling - Black Velvet, sells US$130.00 on birdies.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check birdies.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Birdies have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Birdies advertises on Facebook and Instagram and on Google, where its offers often run. Check birdies.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Birdies?
Birdies sells on its own website, birdies.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Birdies?
Gravity by Benchr records a company based in Draper, United States, founded in 2015 according to LinkedIn, on a domain registered in 1997, with 228 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Birdies doing well?
Not at the moment. Gravity by Benchr estimates about 68,100 visits to birdies.com in September 2026, down 24% in a month and down 47% over three months. Birdies ranks #409 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Birdies use?
Gravity by Benchr identifies birdies.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Birdies' ad budget?
Gravity by Benchr does not publish a spend figure for Birdies on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, Birdies ranks #409 of 6,771 by estimated traffic. Its closest competitors on the same market are PEC, SAS Shoes on SASnola.com, sadi studios, Alegria Shoe Shop, United Nude. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Birdies.