Brand page · Personal Care · United States

BlockBlueLight Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
blockbluelight.com·🇺🇸 Santa Fe, United States· Shopify·Since 2016

BlockBlueLight: 160K visits a month, 486 active Meta ads, Gravity score 683.

BlockBlueLight — BlockBlueLight is a science-driven company that sells blue light blocking glasses, red light therapy devices, blue light-free lighting, and sleep masks to reduce harmful blue light exposure and improve sleep quality. In September 2026 blockbluelight.com drew an estimated 160K visits, down 8% on the month before. It ranks #511 of 33,626 Personal Care brands in United States and holds a 2.2 Trustpilot rating over 13 reviews.

blockbluelight.com@blockbluelight_official 74.5KFacebookLinkedIn 888Trustpilot 2.2Meta Ad Library 486

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
160K
−8% vs. August 2026
Instagram followers
74.5K
572 posts · @blockbluelight_official
Trustpilot
2.2
13 reviews · 5 in 12 months
Meta ads
486
active · on Google since 2022
Products
100%
in stock · 23 collections
Rank in United States
#511
of 33,626 in Personal Care
LinkedIn
888
followers · 15 employees
Earned media value
€7.8k
per month, Instagram

Gravity score

683/ 1000 · 9 of 10 indicators rated
Brand Power652
Momentum608
Performance790

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

BlockBlueLight is a science-driven company that sells blue light blocking glasses, red light therapy devices, blue light-free lighting, and sleep masks to reduce harmful blue light exposure and improve sleep quality.

01 · Traffic

How much traffic BlockBlueLight gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BlockBlueLight drew an estimated 160K visits in September 2026, down 8% on the month before and up 8% over three months.

  • Worldwide#63,198of 4.5M sites · Top 5%
  • In United States#20,822of 1.2M sites · Top 5%
  • Personal Care, worldwide#2,966of 215,119 brands · Top 5%
  • Personal Care, United States#511of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

160K

estimated visits in September

1 mo ▼ −8.5%4 mo ▲ +8.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about BlockBlueLight.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BlockBlueLight holds 2.2 out of 5 on Trustpilot over 13 reviews, 5 of them in the last twelve months: 23% of customers give five stars and 62% one star.

Trustpilotclaimed page · read 21 Oct 2026
2.2TrustScore · 13 reviews · 5 in 12 months
5 ★23%
4 ★0%
3 ★0%
2 ★15%
1 ★62%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What BlockBlueLight sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

BlockBlueLight sells on Shopify, 100% of its catalogue in stock. The best seller is Shipping Protection, at US$2.00–US$101.00, followed by Sweet Dreams Sleep Light Bulb and BioLight™ - Full Spectrum Light.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Vision Care79%
Light Therapy Lamps7%
Night Lights & Ambient Lighting5%
Light Bulbs2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care81%
Lighting8%
Health Care7%
Shipping Insurance1%
Book Accessories1%

The dominant category places BlockBlueLight in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
81% of the catalogue
In stock
100%
Upper price quartile
US$164.95
Currency
USD

05 · Influencers

Who talks about BlockBlueLight.

The creators who tag @blockbluelight_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @blockbluelight_official on Instagram, led by Bobby Hunt III - BLD Author 🔵 (30.3K followers, 0.2% engagement).

Influencersaccounts tagging @blockbluelight_official · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBobby Hunt III - BLD Author 🔵@bluelightdiet · 🇺🇸 USTech gadgets innovation Creator30.3K0.2%1Tagged @blockbluelight_official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who BlockBlueLight competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BlockBlueLight among Personal Care brands in United States. The closest is Nice Mood, then Bon Charge, NOCTIX, Hooga, HigherDOSE, Luminette.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Nice Moodnicemoodshop.com
Bon Chargeboncharge.com
NOCTIXnoctix.in
Hoogahoogahealth.com
HigherDOSEhigherdose.com
Luminettemyluminette.com
Competitors Gravity finds for BlockBlueLight. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BlockBlueLight with Nice Mood

07 · Company

The company behind BlockBlueLight.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BlockBlueLight is a company based in Santa Fe, United States, founded in 2015 according to LinkedIn, on a domain registered in January 2016. It employs about 15 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Santa Fe
Founded
2015, per LinkedIn
Domain registered
8 Jan 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
blockbluelight.com · Shopify · USD
Catalogue
23 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BlockBlueLight

What people ask Google about BlockBlueLight.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BlockBlueLight legit or a scam?

According to Gravity by Benchr, BlockBlueLight is a brand based in Santa Fe, United States: its website has existed since January 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 74,547 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

BlockBlueLight reviews: is it worth it?

Customers rate BlockBlueLight 2.2 out of 5 on Trustpilot over 13 reviews, 5 of them in the last twelve months: 23% give five stars, 62% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is BlockBlueLight?

BlockBlueLight is a science-driven company that sells blue light blocking glasses, red light therapy devices, blue light-free lighting, and sleep masks to reduce harmful blue light exposure and improve sleep quality. Gravity by Benchr classifies it under Personal Care, with Vision Care making up 79% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is BlockBlueLight expensive?

BlockBlueLight's best seller, Shipping Protection, sells from US$2.00 to US$101.00 on blockbluelight.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check blockbluelight.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a BlockBlueLight discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: BlockBlueLight advertises on Facebook and Instagram and on Google, where its offers often run. Check blockbluelight.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy BlockBlueLight?

BlockBlueLight sells on its own website, blockbluelight.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind BlockBlueLight?

Gravity by Benchr records a company based in Santa Fe, United States, founded in 2015 according to LinkedIn, on a domain registered in 2016, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is BlockBlueLight growing?

Yes. Gravity by Benchr estimates about 159,800 visits to blockbluelight.com in September 2026, down 8% in a month and up 8% over three months. BlockBlueLight ranks #511 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does BlockBlueLight use?

Gravity by Benchr identifies blockbluelight.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does BlockBlueLight spend on Meta ads?

Gravity by Benchr does not publish a spend figure for BlockBlueLight on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, BlockBlueLight ranks #511 of 33,626 by estimated traffic. Its closest competitors on the same market are Nice Mood, Bon Charge, NOCTIX, Hooga, HigherDOSE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BlockBlueLight.