Brand page · Books · Australia
Booktopia: 1.9M visits a month, 14 active Meta ads.
Booktopia — Booktopia is an Australian online bookstore that sells books, DVDs, and magazine subscriptions, with over 4 million titles available and access to more than 6 million titles. In September 2026 booktopia.com.au drew an estimated 1.9M visits, down 0% on the month before. It ranks #1 of 1,151 Books brands in Australia and holds a 2.8 Trustpilot rating over 1,315 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Booktopia is an Australian online bookstore that sells books, DVDs, and magazine subscriptions, with over 4 million titles available and access to more than 6 million titles.
01 · Traffic
How much traffic Booktopia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Booktopia drew an estimated 1.9M visits in September 2026, down 0% on the month before and up 1% over three months.
- Worldwide#8,777of 4.5M sites · Top 1%
- In Australia#150of 105K sites · Top 1%
- Books, worldwide#78of 53,824 brands · Top 1%
- Books, Australia#1of 1,151 brands · Top 1%
1.9M
estimated visits in September
1 mo ▼ −0.5%4 mo ▲ +1.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Booktopia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Booktopia holds 2.8 out of 5 on Trustpilot over 1,315 reviews, 143 of them in the last twelve months: 74% of customers give five stars and 18% one star. That volume places Booktopia in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Book Store Hobby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Booktopia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Booktopia's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Booktopia in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Booktopia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Booktopia runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since August 2024 (image, text, video).
Explore Top AudiobooksBooktopia3 Oct 2026image
1st to Die, Fiction Book, Fiction Book By James Patterson, Women's Murder Club Series : Book 1, English PaperbackBooktopia30 Sept 2026image
Dancing at Midnight, Fiction Book, Fiction Book By Julia Quinn, Splendid Trilogy Book 2, English PaperbackBooktopia23 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026HarperCollins Publishers Australia Pty Limitedverified
Image ad19 Oct 2026HarperCollins Publishers Australia Pty Limitedverified
Text ad19 Oct 2026BOOKTOPIA DIRECT PTY LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Booktopia.
The creators who tag @booktopiabooks on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @booktopiabooks on Instagram, led by Fiona Horne (13.5K followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFiona Horne@captainfifi · 🇦🇺 AU | Music concerts dance Creator | 13.5K | 1.7% | 5 | Tagged @booktopiabooks |
06 · Competitors according to Gravity
Who Booktopia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Booktopia among Books brands in Australia. The closest is Barnes & Noble, then Hachette Australia, adlibris.com, bookshop.org, Furet du Nord, BookXcess.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Barnes & Noblebarnesandnoble.com | |||||||
| Hachette Australiahachette.com.au | |||||||
| adlibris.comadlibris.com | |||||||
| bookshop.orgbookshop.org | |||||||
| Furet du Nordfuret.com | |||||||
| BookXcessbookxcess.com |
07 · Company
The company behind Booktopia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Booktopia is a company based in Australia, founded in 2004 according to LinkedIn. It employs about 110 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia
- Founded
- 2004, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 110 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- booktopia.com.au
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Booktopia
What people ask Google about Booktopia.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Booktopia a legit company?
According to Gravity by Benchr, Booktopia is a brand based in Australia: its Trustpilot profile is claimed by the brand, it employs 110 people on LinkedIn, it has 91,536 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Booktopia reviews
Customers rate Booktopia 2.8 out of 5 on Trustpilot over 1,315 reviews, 143 of them in the last twelve months: 74% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Booktopia known for?
Booktopia is an Australian online bookstore that sells books, DVDs, and magazine subscriptions, with over 4 million titles available and access to more than 6 million titles. Gravity by Benchr classifies it under Books. Source: Gravity by Benchr product classification.
Does Booktopia have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Booktopia advertises on Facebook and Instagram and on Google, where its offers often run. Check booktopia.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Booktopia?
Gravity by Benchr records a company based in Australia, founded in 2004 according to LinkedIn, with 110 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Booktopia doing well?
Yes. Gravity by Benchr estimates about 1,858,600 visits to booktopia.com.au in September 2026, down 0% in a month and up 1% over three months. Booktopia ranks #1 of 1,151 Books brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Booktopia's ad budget?
Gravity by Benchr does not publish a spend figure for Booktopia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Books brands in Australia?
Among Books brands in Australia in the Gravity by Benchr index, Booktopia ranks #1 of 1,151 by estimated traffic. Its closest competitors on the same market are Barnes & Noble, Hachette Australia, adlibris.com, bookshop.org, Furet du Nord. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Booktopia.