Brand page · Kitchen & Dining
BORA: 324K visits a month, 156 active Meta ads.
BORA — BORA develops and markets kitchen appliances that revolutionize behavior and architecture in the kitchen living space, including cooktop extractor systems and steam cooking systems. In September 2026 bora.com drew an estimated 324K visits, up 10% on the month before. It ranks #14 of 3,473 Kitchen & Dining brands and holds a 4.1 Trustpilot rating over 1,778 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
BORA develops and markets kitchen appliances that revolutionize behavior and architecture in the kitchen living space, including cooktop extractor systems and steam cooking systems.
01 · Traffic
How much traffic BORA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BORA drew an estimated 324K visits in September 2026, up 10% on the month before and up 20% over three months.
- Worldwide#35,264of 4.5M sites · Top 1%
- In Germany#1,617of 184K sites · Top 1%
- Kitchen & Dining, worldwide#689of 145,612 brands · Top 1%
- Kitchen & Dining, Germany#14of 3,473 brands · Top 1%
324K
estimated visits in September
1 mo ▲ +10.2%4 mo ▲ +20.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BORA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BORA holds 4.1 out of 5 on Trustpilot over 1,778 reviews, 331 of them in the last twelve months: 72% of customers give five stars and 14% one star. That volume places BORA in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Appliance Store Appliance Parts Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BORA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read BORA's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places BORA in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What BORA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BORA runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since September 2023 (image, text, video).
Nouvelle édition du magazine BORABORA14 Oct 2026video
Exclusivité: le magazine BORABORA14 Oct 2026video
Exclusief: het BORA MagazineBORA14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026BORA Vertriebs GmbH & Co KGverified
Text ad21 Oct 2026BORA Vertriebs GmbH & Co KGverified
Text ad21 Oct 2026BORA Vertriebs GmbH & Co KGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BORA.
The creators who tag @boracookingsystems on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @boracookingsystems on Instagram, led by Jules Wiringa (872K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJules Wiringa@julescooking · 🇬🇧 GB | Food cooking nutrition Creator | 872K | 0.8% | 12 | Tagged @boracookingsystems |
06 · Competitors according to Gravity
Who BORA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BORA among Kitchen & Dining brands. The closest is V-ZUG, then Thermador, High Level, Bemmel & Kroon, Hausdorf Бутик, Cookology.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| V-ZUGvzug.com | |||||||
| Thermadorthermador.com | |||||||
| High Levelhigh-level.ru | |||||||
| Bemmel & Kroonbemmelenkroon.nl | |||||||
| Hausdorf Бутикhausdorf.ru | |||||||
| Cookologycookology.com |
07 · Company
The company behind BORA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BORA is an e-commerce brand, founded in 2007 according to LinkedIn, on a domain registered in December 1999. It employs about 842 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- 2007, per LinkedIn
- Domain registered
- 3 Dec 1999
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
- 842 on LinkedIn
- Funding stage
- Data not available
- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bora.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BORA
What people ask Google about BORA.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BORA legit or a scam?
According to Gravity by Benchr, BORA is a brand: its website has existed since December 1999, its Trustpilot profile is claimed by the brand, it employs 842 people on LinkedIn, it has 365,110 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about BORA?
Customers rate BORA 4.1 out of 5 on Trustpilot over 1,778 reviews, 331 of them in the last twelve months: 72% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BORA known for?
BORA develops and markets kitchen appliances that revolutionize behavior and architecture in the kitchen living space, including cooktop extractor systems and steam cooking systems. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Does BORA have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BORA advertises on Facebook and Instagram and on Google, where its offers often run. Check bora.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns BORA?
Gravity by Benchr records a company, founded in 2007 according to LinkedIn, on a domain registered in 1999, with 842 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is BORA doing well?
Yes. Gravity by Benchr estimates about 324,200 visits to bora.com in September 2026, up 10% in a month and up 20% over three months. BORA ranks #14 of 3,473 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does BORA spend on Meta ads?
Gravity by Benchr does not publish a spend figure for BORA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands?
Among Kitchen & Dining brands in the Gravity by Benchr index, BORA ranks #14 of 3,473 by estimated traffic. Its closest competitors on the same market are V-ZUG, Thermador, High Level, Bemmel & Kroon, Hausdorf Бутик. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BORA.