Brand page · Clothing Accessories · Italy
BORSALINO: 143K visits a month, 37 active Meta ads, Gravity score 591.
BORSALINO — Borsalino is an Italian manufacturer specializing in luxury hats, combining industrial perspective with artisan spirit to create felt and straw models. In September 2026 borsalino.com drew an estimated 143K visits, up 20% on the month before. It ranks #248 of 34,142 Clothing Accessories brands in Italy and holds a 2.1 Trustpilot rating over 57 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 18 peers: Clothing Accessories brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Borsalino is an Italian manufacturer specializing in luxury hats, combining industrial perspective with artisan spirit to create felt and straw models.
01 · Traffic
How much traffic BORSALINO gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BORSALINO drew an estimated 143K visits in September 2026, up 20% on the month before and up 20% over three months.
- Worldwide#69,552of 4.5M sites · Top 5%
- In United States#22,937of 1.2M sites · Top 5%
- Clothing Accessories, worldwide#704of 85,207 brands · Top 1%
- Clothing Accessories, United States#248of 34,142 brands · Top 1%
143K
estimated visits in September
1 mo ▲ +19.7%4 mo ▲ +20.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BORSALINO.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BORSALINO holds 2.1 out of 5 on Trustpilot over 57 reviews, 13 of them in the last twelve months: 18% of customers give five stars and 77% one star. That volume places BORSALINO in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Headwear Store Fashion Accessories Store Hat Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BORSALINO sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read BORSALINO's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places BORSALINO in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What BORSALINO is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BORSALINO runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2022 (image, text, video).
A new perspective on fall. Bold silhouettes, effortless attitude. Ophy x Borsalino 2026 @ophyeyewear Ph @filippotarentini Stylist @janoBORSALINO13 Oct 2026image
Ophy x BorsalinoBORSALINO13 Oct 2026video
Ophy x BorsalinoBORSALINO13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Haeres Equita S.r.l.verified
Text ad20 Oct 2026Haeres Equita S.r.l.verified
Text ad20 Oct 2026Haeres Equita S.r.l.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BORSALINO.
The creators who tag @borsalino_world on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @borsalino_world on Instagram, led by Justin Gossman (245K followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJustin Gossman@justingossman · 🇺🇸 US | Music concerts dance Creator | 245K | 1.9% | 6 | Tagged @borsalino_world |
06 · Competitors according to Gravity
Who BORSALINO competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BORSALINO among Clothing Accessories brands in Italy. The closest is brooksbrothers.eu, then hugoboss.com, roeckl.com, Akubra, cotswoldcountryhats.com, tokiyado.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| brooksbrothers.eubrooksbrothers.eu | |||||||
| hugoboss.comhugoboss.com | |||||||
| roeckl.comroeckl.com | |||||||
| Akubraakubra.com.au | |||||||
| cotswoldcountryhats.comcotswoldcountryhats.com | |||||||
| tokiyado.comtokiyado.com |
07 · Company
The company behind BORSALINO.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BORSALINO is a company based in Italy, founded in 1857 according to LinkedIn, on a domain registered in January 1998. It employs about 198 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1857, per LinkedIn
- Domain registered
- 3 Jan 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 198 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- borsalino.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BORSALINO
What people ask Google about BORSALINO.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BORSALINO legit or a scam?
According to Gravity by Benchr, BORSALINO is a brand based in Italy: its website has existed since January 1998, it employs 198 people on LinkedIn, it has 194,309 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about BORSALINO?
Customers rate BORSALINO 2.1 out of 5 on Trustpilot over 57 reviews, 13 of them in the last twelve months: 18% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BORSALINO known for?
Borsalino is an Italian manufacturer specializing in luxury hats, combining industrial perspective with artisan spirit to create felt and straw models. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
Is there a BORSALINO discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BORSALINO advertises on Facebook and Instagram and on Google, where its offers often run. Check borsalino.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns BORSALINO?
Gravity by Benchr records a company based in Italy, founded in 1857 according to LinkedIn, on a domain registered in 1998, with 198 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BORSALINO doing well?
Yes. Gravity by Benchr estimates about 142,800 visits to borsalino.com in September 2026, up 20% in a month and up 20% over three months. BORSALINO ranks #248 of 34,142 Clothing Accessories brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does BORSALINO spend on Meta ads?
Gravity by Benchr does not publish a spend figure for BORSALINO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in Italy?
Among Clothing Accessories brands in Italy in the Gravity by Benchr index, BORSALINO ranks #248 of 34,142 by estimated traffic. Its closest competitors on the same market are brooksbrothers.eu, hugoboss.com, roeckl.com, Akubra, cotswoldcountryhats.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BORSALINO.