Brand page · Decor
Brylane: 439K visits a month, 96 active Meta ads.
Brylane — Brylane Home is a home furnishings and decor retailer that sells indoor and outdoor furniture, as well as home decor items. The brand is part of FULLBEAUTY Brands and focuses on providing style and value for home furnishings. In September 2026 brylanehome.com drew an estimated 439K visits, down 1% on the month before. It ranks #59 of 42,373 Decor brands and holds a 1.2 Trustpilot rating over 156 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Brylane Home is a home furnishings and decor retailer that sells indoor and outdoor furniture, as well as home decor items. The brand is part of FULLBEAUTY Brands and focuses on providing style and value for home furnishings.
01 · Traffic
How much traffic Brylane gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Brylane drew an estimated 439K visits in September 2026, down 1% on the month before and up 11% over three months.
- Worldwide#27,562of 4.5M sites · Top 1%
- In United States#8,980of 1.2M sites · Top 1%
- Decor, worldwide#367of 185,686 brands · Top 1%
- Decor, United States#59of 42,373 brands · Top 1%
439K
estimated visits in September
1 mo ▼ −1.5%4 mo ▲ +11.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Brylane.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Brylane holds 1.2 out of 5 on Trustpilot over 156 reviews, 33 of them in the last twelve months: 2% of customers give five stars and 94% one star. That volume places Brylane in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Home Goods Store Decoration and Interior Design Store Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Brylane sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Brylane's catalogue yet.
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Share of the catalogue by product family.
The dominant category places Brylane in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Brylane is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Brylane runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2022 (image, text, video).
No More Boring Bathrooms.BrylaneHome.com6 Oct 2026image
See What The Buzz is AboutBrylaneHome.com6 Oct 2026video
Customer-Loved AmeliaBrylaneHome.com5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026FULLBEAUTY BRANDS, L.P.verified
Text ad21 Oct 2026FULLBEAUTY BRANDS, L.P.verified
Text ad21 Oct 2026FULLBEAUTY BRANDS, L.P.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Brylane.
The creators who tag @brylanehome on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @brylanehome on Instagram, led by Katia Biassou verified (61.2K followers, 8.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKatia Biassou verified@katiabiassouv · 🇺🇸 US | Fashion style luxury Creator | 61.2K | 8.7% | 1 | Tagged @brylanehome |
06 · Competitors according to Gravity
Who Brylane competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Brylane among Decor brands. The closest is At Home Group, then Beyond, Tuesday Morning, onlinehomeshop.com, Wayfair.ca, Frontgate.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| At Home Groupathome.com | |||||||
| Beyondbedbathandbeyond.com | |||||||
| Tuesday Morningtuesdaymorning.com | |||||||
| onlinehomeshop.comonlinehomeshop.com | |||||||
| Wayfair.cawayfair.ca | |||||||
| Frontgatefrontgate.com |
07 · Company
The company behind Brylane.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Brylane is an e-commerce brand, on a domain registered in December 1998. It employs about 2 people.
- Legal name
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- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- Data not available
- Domain registered
- 10 Dec 1998
- Share capital
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- Status
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- President
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- Activity code
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- Employees
- 2 on LinkedIn
- Funding stage
- Data not available
- Total raised
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- Investors
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- VC-backed
- Data not available
- Own store
- brylanehome.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Brylane
What people ask Google about Brylane.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Brylane a legit company?
According to Gravity by Benchr, Brylane is a brand: its website has existed since December 1998, it sells on a Salesforce_commerce store, it employs 2 people on LinkedIn, it has 8,169 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Brylane reviews
Customers rate Brylane 1.2 out of 5 on Trustpilot over 156 reviews, 33 of them in the last twelve months: 2% give five stars, 94% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Brylane sell?
Brylane Home is a home furnishings and decor retailer that sells indoor and outdoor furniture, as well as home decor items. The brand is part of FULLBEAUTY Brands and focuses on providing style and value for home furnishings. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Does Brylane have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Brylane advertises on Facebook and Instagram and on Google, where its offers often run. Check brylanehome.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Brylane?
Brylane sells on its own website, brylanehome.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Brylane?
Gravity by Benchr records a company, whose domain was registered in 1998, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Brylane growing?
Yes. Gravity by Benchr estimates about 439,400 visits to brylanehome.com in September 2026, down 1% in a month and up 11% over three months. Brylane ranks #59 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Brylane use?
Gravity by Benchr identifies brylanehome.com as a Salesforce_commerce store. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records.
How much does Brylane spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Brylane on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, Brylane ranks #59 of 42,373 by estimated traffic. Its closest competitors on the same market are At Home Group, Beyond, Tuesday Morning, onlinehomeshop.com, Wayfair.ca. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Brylane.