Brand page · Switzerland
Bucherer: 669K visits a month, 438 active Meta ads.
Bucherer — Bucherer is a Swiss luxury brand that specializes in watches and fine jewellery, offering a broad range to its international clientele. In September 2026 bucherer.com drew an estimated 669K visits, up 37% on the month before.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Bucherer is a Swiss luxury brand that specializes in watches and fine jewellery, offering a broad range to its international clientele.
01 · Traffic
How much traffic Bucherer gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Bucherer drew an estimated 669K visits in September 2026, up 37% on the month before and up 41% over three months.
- Worldwide#25,366of 4.5M sites · Top 1%
- In United States#8,278of 1.2M sites · Top 1%
- Category, worldwide—Data not available
- Category, United States—Data not available
669K
estimated visits in September
1 mo ▲ +37.4%4 mo ▲ +41.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Bucherer.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Bucherer holds 4.5 out of 5 on Trustpilot over 651 reviews, 29 of them in the last twelve months: 84% of customers give five stars and 13% one star. That volume places Bucherer in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Watch Store Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Bucherer sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Bucherer's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places Bucherer in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Bucherer is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Bucherer runs Meta ads on Facebook, Instagram, Messenger, Threads.
Chanel J12Bucherer14 Oct 2026video
Breitling Super Chronomat NFLBucherer14 Oct 2026video
Chanel J12Bucherer14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Bucherer.
The creators who tag @bucherer on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bucherer on Instagram, led by Ground Zero (10.5K followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGround Zero@groundzerooriginals · 🇮🇳 IN | Automotive mobility Creator | 10.5K | 1.0% | 5 | Tagged @bucherer |
06 · Competitors according to Gravity
Who Bucherer competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Bucherer. The closest is tourneau.com, then 316 Watch, Luxury Bazaar, luxuryofwatches.com, Pride & Pinion, Exquisite Timepieces.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| tourneau.comtourneau.com | |||||||
| 316 Watch316.watch | |||||||
| Luxury Bazaarluxurybazaar.com | |||||||
| luxuryofwatches.comluxuryofwatches.com | |||||||
| Pride & Pinionprideandpinion.com | |||||||
| Exquisite Timepiecesexquisitetimepieces.com |
07 · Company
The company behind Bucherer.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Bucherer is a company based in Switzerland, founded in 1888 according to LinkedIn, on a domain registered in November 1996. It employs about 1,341 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇭 Switzerland
- Founded
- 1888, per LinkedIn
- Domain registered
- 17 Nov 1996
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,341 on LinkedIn · 1,001-5,000
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bucherer.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Bucherer
What people ask Google about Bucherer.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Bucherer legit?
According to Gravity by Benchr, Bucherer is a brand based in Switzerland: its website has existed since November 1996, its Trustpilot profile is claimed by the brand, it employs 1,341 people on LinkedIn, it has 306,026 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Bucherer reviews: is it worth it?
Customers rate Bucherer 4.5 out of 5 on Trustpilot over 651 reviews, 29 of them in the last twelve months: 84% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Bucherer known for?
Bucherer is a Swiss luxury brand that specializes in watches and fine jewellery, offering a broad range to its international clientele. Source: Gravity by Benchr product classification.
Is there a Bucherer discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Bucherer advertises on Facebook and Instagram, where its offers often run. Check bucherer.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Bucherer?
Gravity by Benchr records a company based in Switzerland, founded in 1888 according to LinkedIn, on a domain registered in 1996, with 1,341 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Bucherer growing?
Yes. Gravity by Benchr estimates about 668,600 visits to bucherer.com in September 2026, up 37% in a month and up 41% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Bucherer spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Bucherer on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bucherer.