Brand page · Handbags, Wallets & Cases
ByNyla: 120K visits a month, 134 active Meta ads.
ByNyla — ByNyla designs soft vegan-leather handbags including shoulder bags, totes, crossbody bags, clutches and bag charms. In September 2026 bynyla.com drew an estimated 120K visits, down 11% on the month before. It ranks #97 of 6,027 Handbags, Wallets & Cases brands and holds a 3.1 Trustpilot rating over 27 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
ByNyla designs soft vegan-leather handbags including shoulder bags, totes, crossbody bags, clutches and bag charms.
01 · Traffic
How much traffic ByNyla gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ByNyla drew an estimated 120K visits in September 2026, down 11% on the month before and up 13,954% over three months.
- Worldwide#80,596of 4.5M sites · Top 5%
- In United States#26,514of 1.2M sites · Top 5%
- Handbags, Wallets & Cases, worldwide#470of 28,870 brands · Top 5%
- Handbags, Wallets & Cases, United States#97of 6,027 brands · Top 5%
120K
estimated visits in September
1 mo ▼ −11.3%4 mo ▲ +13,954.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ByNyla.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ByNyla holds 3.1 out of 5 on Trustpilot over 27 reviews, 27 of them in the last twelve months: 26% of customers give five stars and 48% one star. That volume places ByNyla in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ByNyla sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
ByNyla sells on Shopify, 100% of its catalogue in stock. The best seller is Margot Bag, at US$64.95, followed by Nina Bag and Talia Bag.
#1Margot BagByNylaUS$64.95In stock
#2Nina BagByNylaUS$79.95In stock
#3Talia BagByNylaUS$74.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places ByNyla in its comparison group.
- Average rating
- 4.40 / 5
- Rated products
- 13% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$72.45
- Currency
- USD
04 · Ads
What ByNyla is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ByNyla runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp.
the perfect bag for the airport ❤️ByNyla6 Oct 2026video
the perfect bag for the airport ❤️ByNyla5 Oct 2026video
the bag that fits your whole life 🖤ByNyla5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about ByNyla.
The creators who tag @bynylaofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who ByNyla competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ByNyla among Handbags, Wallets & Cases brands. The closest is OOOMAY, then Clare V., Kate Spade Outlet, Luglife.com, Kate Spade Outlet, Consuela.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| OOOMAYooomay.com | |||||||
| Clare V.clarev.com | |||||||
| Kate Spade Outletkatespadeoutlet.com | |||||||
| Luglife.comluglife.com | |||||||
| Kate Spade Outletsurprise.katespade.com | |||||||
| Consuelaconsuelastyle.com |
07 · Company
The company behind ByNyla.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ByNyla is an e-commerce brand, on a domain registered in January 2026.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 23 Jan 2026
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bynyla.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ByNyla
What people ask Google about ByNyla.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ByNyla legit or a scam?
According to Gravity by Benchr, ByNyla is a brand: its website has existed since January 2026, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 2,349 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
ByNyla reviews: is it worth it?
Customers rate ByNyla 3.1 out of 5 on Trustpilot over 27 reviews, 27 of them in the last twelve months: 26% give five stars, 48% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does ByNyla sell?
ByNyla designs soft vegan-leather handbags including shoulder bags, totes, crossbody bags, clutches and bag charms. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 55% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
ByNyla prices: how much is it?
ByNyla's best seller, Margot Bag, sells US$64.95 on bynyla.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check bynyla.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does ByNyla have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: ByNyla advertises on Facebook and Instagram, where its offers often run. Check bynyla.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy ByNyla?
ByNyla sells on its own website, bynyla.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns ByNyla?
Gravity by Benchr records a company, whose domain was registered in 2026. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is ByNyla doing well?
Yes. Gravity by Benchr estimates about 119,700 visits to bynyla.com in September 2026, down 11% in a month and up 13,954% over three months. ByNyla ranks #97 of 6,027 Handbags, Wallets & Cases brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does ByNyla use?
Gravity by Benchr identifies bynyla.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records.
What is ByNyla's ad budget?
Gravity by Benchr does not publish a spend figure for ByNyla on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands?
Among Handbags, Wallets & Cases brands in the Gravity by Benchr index, ByNyla ranks #97 of 6,027 by estimated traffic. Its closest competitors on the same market are OOOMAY, Clare V., Kate Spade Outlet, Luglife.com, Kate Spade Outlet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ByNyla.