Brand page · Hong Kong SAR China
Carousell: 4.6M visits a month, 2 active Meta ads.
Carousell — Carousell Group is a multi-category platform for secondhand goods operating in Greater Southeast Asia, allowing users to buy and sell items including cars, property, and various goods and services. In September 2026 carousell.com.hk drew an estimated 4.6M visits, down 11% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
Carousell Group is a multi-category platform for secondhand goods operating in Greater Southeast Asia, allowing users to buy and sell items including cars, property, and various goods and services.
01 · Traffic
How much traffic Carousell gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Carousell drew an estimated 4.6M visits in September 2026, down 11% on the month before and up 10% over three months.
- Worldwide#3,790of 4.5M sites · Top 1%
- In Hong Kong SAR China#2of 9.3K sites · Top 1%
- Category, worldwide—Data not available
- Category, Hong Kong SAR China—Data not available
4.6M
estimated visits in September
1 mo ▼ −11.4%4 mo ▲ +9.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Carousell.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Carousell holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Casino Online Casino or Bookmaker
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Carousell sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Carousell's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places Carousell in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Carousell is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Carousell runs Meta ads on Facebook, Instagram.
招商簡介會: AI 時代的賣家成功指南Carousell 旋轉拍賣7 Oct 2026image
招商簡介會: AI 時代的賣家成功指南Carousell 旋轉拍賣7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Carousell.
The creators who tag @carousell.hk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @carousell.hk on Instagram, led by REFASH Hong Kong (32.2K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RREFASH Hong Kong@refashhk · 🇭🇰 HK | Fashion style luxury Creator | 32.2K | 0.2% | 1 | Tagged @carousell.hk |
06 · Competitors according to Gravity
Who Carousell competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Carousell. The closest is Carousell, then Mercari, eBay, OfferUp, ebay.es, aukro.cz.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Carousellcarousell.sg | |||||||
| Mercarimercari.com | |||||||
| eBayebayinc.com | |||||||
| OfferUpofferup.com | |||||||
| ebay.esebay.es | |||||||
| aukro.czaukro.cz |
07 · Company
The company behind Carousell.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Carousell is a company based in Hong Kong SAR China, founded in 2012 according to LinkedIn. It employs about 1,227 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇭🇰 Hong Kong SAR China
- Founded
- 2012, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,227 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- carousell.com.hk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Carousell
What people ask Google about Carousell.
6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Carousell a legit company?
According to Gravity by Benchr, Carousell is a brand based in Hong Kong SAR China: it employs 1,227 people on LinkedIn, it has 39,436 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Carousell known for?
Carousell Group is a multi-category platform for secondhand goods operating in Greater Southeast Asia, allowing users to buy and sell items including cars, property, and various goods and services. Source: Gravity by Benchr product classification.
Is there a Carousell discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Carousell advertises on Facebook and Instagram, where its offers often run. Check carousell.com.hk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Carousell?
Gravity by Benchr records a company based in Hong Kong SAR China, founded in 2012 according to LinkedIn, with 1,227 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Carousell doing well?
Yes. Gravity by Benchr estimates about 4,598,400 visits to carousell.com.hk in September 2026, down 11% in a month and up 10% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Carousell spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Carousell on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Carousell.