Brand page · Kitchen & Dining · United States

Chefman Top 5% worldwide Top 5% in United States Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in United States
chefman.com·🇺🇸 Mahwah, United States· Shopify·Since 2004

Chefman: 152K visits a month, 27 active Meta ads, Gravity score 570.

Chefman — Chefman is a brand of small kitchen appliances including air fryers, toaster ovens, kettles, and cookware. The company offers innovative kitchen technology and performance products for everyday cooking experiences. In September 2026 chefman.com drew an estimated 152K visits, down 7% on the month before. It ranks #204 of 25,135 Kitchen & Dining brands in United States and holds a 2.1 Trustpilot rating over 61 reviews.

chefman.com@mychefman 40.4KYouTube 8.4KFacebookLinkedIn 7.1KTrustpilot 2.1Meta Ad Library 27

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
152K
−7% vs. August 2026
Instagram followers
40.4K
1,360 posts · @mychefman
Trustpilot
2.1
61 reviews · 29 in 12 months
Meta ads
27
active · on Google since 2025
Products
62%
in stock · 23 collections
Rank in United States
#204
of 25,135 in Kitchen & Dining
LinkedIn
7.1K
followers · 174 employees
Earned media value
€3.4k
per month, Instagram

Gravity score

570/ 1000 · 10 of 10 indicators rated
Brand Power617
Momentum521
Performance573

Percentiles within 321 peers: Kitchen & Dining brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Chefman is a brand of small kitchen appliances including air fryers, toaster ovens, kettles, and cookware. The company offers innovative kitchen technology and performance products for everyday cooking experiences.

01 · Traffic

How much traffic Chefman gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Chefman drew an estimated 152K visits in September 2026, down 7% on the month before and up 10% over three months.

  • Worldwide#65,878of 4.5M sites · Top 5%
  • In United States#21,712of 1.2M sites · Top 5%
  • Kitchen & Dining, worldwide#1,455of 145,612 brands · Top 1%
  • Kitchen & Dining, United States#204of 25,135 brands · Top 1%
Monthly visitssource Sept 2026

152K

estimated visits in September

1 mo ▼ −7.2%4 mo ▲ +9.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Chefman.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Chefman holds 2.1 out of 5 on Trustpilot over 61 reviews, 29 of them in the last twelve months: 15% of customers give five stars and 70% one star. That volume places Chefman in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.1TrustScore · 61 reviews · 29 in 12 months
Top 40% review volume
5 ★15%
4 ★2%
3 ★2%
2 ★11%
1 ★70%

Kitchen Supply Store Appliance Store Electronics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Chefman sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Chefman sells on Shopify, 62% of its catalogue in stock. The best seller is Everything Maker™, at US$59.99, followed by Fast-Boil™ 1.2L Electric Kettle with Tea Infuser and Fast-Boil™ 1.8L Electric Kettle.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Appliances91%
Cookware & Bakeware3%
Kitchen Appliance Accessories2%
Kitchen Tools & Utensils1%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining99%
Household Supplies1%

The dominant category places Chefman in its comparison group.

Prices and ratingsstore data
Average rating
4.58 / 5
Rated products
78% of the catalogue
In stock
62%
Upper price quartile
US$149.99
Currency
USD

05 · Influencers

Who talks about Chefman.

The creators who tag @mychefman on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @mychefman on Instagram, led by David Lopez (1M followers, 0.7% engagement).

Influencersaccounts tagging @mychefman · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDavid Lopez@davidlopezfilms · 🇺🇸 USCinema series pop culture Creator1M0.7%2Tagged @mychefman
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Chefman competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Chefman among Kitchen & Dining brands in United States. The closest is COSORI, then Select Brands, Kitchen Center, Instant Pot, kitchenaid.fr, go-electrical.co.uk.

CompetitorsKitchen & Dining · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
COSORIcosori.com
Select Brandsselectbrands.com
Kitchen Centerkitchencenter.cl
Instant Potinstantpot.com
kitchenaid.frkitchenaid.fr
go-electrical.co.ukgo-electrical.co.uk
Competitors Gravity finds for Chefman. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Chefman with COSORI

07 · Company

The company behind Chefman.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Chefman is a company based in Mahwah, United States, founded in 2011 according to LinkedIn, on a domain registered in October 2004. It employs about 174 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Mahwah
Founded
2011, per LinkedIn
Domain registered
10 Oct 2004
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
174 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
chefman.com · Shopify · USD
Catalogue
23 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Chefman

What people ask Google about Chefman.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Chefman legit or a scam?

According to Gravity by Benchr, Chefman is a brand based in Mahwah, United States: its website has existed since October 2004, it sells on a Shopify store, it employs 174 people on LinkedIn, it has 40,355 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Chefman?

Customers rate Chefman 2.1 out of 5 on Trustpilot over 61 reviews, 29 of them in the last twelve months: 15% give five stars, 70% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Chefman sell?

Chefman is a brand of small kitchen appliances including air fryers, toaster ovens, kettles, and cookware. The company offers innovative kitchen technology and performance products for everyday cooking experiences. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliances making up 91% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Chefman prices: how much is it?

Chefman's best seller, Everything Maker™, sells US$59.99 on chefman.com. 62% of the catalogue is in stock. Gravity does not track prices daily: check chefman.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Chefman have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Chefman advertises on Facebook and Instagram and on Google, where its offers often run. Check chefman.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Chefman?

Chefman sells on its own website, chefman.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Chefman?

Gravity by Benchr records a company based in Mahwah, United States, founded in 2011 according to LinkedIn, on a domain registered in 2004, with 174 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Chefman doing well?

Yes. Gravity by Benchr estimates about 152,100 visits to chefman.com in September 2026, down 7% in a month and up 10% over three months. Chefman ranks #204 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Chefman use?

Gravity by Benchr identifies chefman.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Chefman spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Chefman on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in United States?

Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Chefman ranks #204 of 25,135 by estimated traffic. Its closest competitors on the same market are COSORI, Select Brands, Kitchen Center, Instant Pot, kitchenaid.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Chefman.