Brand page · Clothing
Chico's: 4.4M visits a month, 304 active Meta ads.
Chico's — Chico's FAS, Inc. is a fashion company that creates women's clothing, intimates, and accessories under three brands: Chico's, WHBM, and Soma. In September 2026 chicos.com drew an estimated 4.4M visits, down 11% on the month before. It ranks #22 of 97,158 Clothing brands and holds a 1.8 Trustpilot rating over 213 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Chico's FAS, Inc. is a fashion company that creates women's clothing, intimates, and accessories under three brands: Chico's, WHBM, and Soma.
01 · Traffic
How much traffic Chico's gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Chico's drew an estimated 4.4M visits in September 2026, down 11% on the month before and down 19% over three months.
- Worldwide#4,359of 4.5M sites · Top 1%
- In United States#1,485of 1.2M sites · Top 1%
- Clothing, worldwide#272of 459,295 brands · Top 1%
- Clothing, United States#22of 97,158 brands · Top 1%
4.4M
estimated visits in September
1 mo ▼ −11.4%4 mo ▼ −18.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Chico's.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Chico's holds 1.8 out of 5 on Trustpilot over 213 reviews, 69 of them in the last twelve months: 14% of customers give five stars and 72% one star. That volume places Chico's in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Travel Agency
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Chico's sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Chico's's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Chico's in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Chico's is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Chico's runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since June 2024 (image, text, video).
So Slimming Petite Girlfriend Ankle JeansChico's14 Oct 2026image
No-Stain Girlfriend Frayed Flared JeansChico's14 Oct 2026image
Travelers Classic Long JacketChico's14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026CHICO'Sverified
Text ad19 Oct 2026CHICO'Sverified
Text ad19 Oct 2026CHICO'Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Chico's.
The creators who tag @lovechicos on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lovechicos on Instagram, led by Robin LaMonte (155K followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRobin LaMonte@robinlamonte · 🇺🇸 US | Travel tourism exploration Creator | 155K | 1.4% | 15 | Tagged @lovechicos |
06 · Competitors according to Gravity
Who Chico's competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Chico's among Clothing brands. The closest is J. Jill, then Talbots, Christopher & Banks, Golbary, citychiconline.com, City Chic.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| J. Jilljjill.com | |||||||
| Talbotstalbots.com | |||||||
| Christopher & Bankschristopherandbanks.com | |||||||
| Golbarygolbary.co.il | |||||||
| citychiconline.comcitychiconline.com | |||||||
| City Chiccitychic.co.nz |
07 · Company
The company behind Chico's.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Chico's is an e-commerce brand, on a domain registered in March 1997. It employs about 5,598 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- Data not available
- Domain registered
- 12 Mar 1997
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
- 5,598 on LinkedIn
- Funding stage
- Data not available
- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- chicos.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Chico's
What people ask Google about Chico's.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Chico's legit?
According to Gravity by Benchr, Chico's is a brand: its website has existed since March 1997, its Trustpilot profile is claimed by the brand, it employs 5,598 people on LinkedIn, it has 172,036 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Chico's?
Customers rate Chico's 1.8 out of 5 on Trustpilot over 213 reviews, 69 of them in the last twelve months: 14% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Chico's sell?
Chico's FAS, Inc. is a fashion company that creates women's clothing, intimates, and accessories under three brands: Chico's, WHBM, and Soma. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Chico's promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Chico's advertises on Facebook and Instagram and on Google, where its offers often run. Check chicos.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Chico's?
Gravity by Benchr records a company, whose domain was registered in 1997, with 5,598 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Chico's growing?
Not at the moment. Gravity by Benchr estimates about 4,409,000 visits to chicos.com in September 2026, down 11% in a month and down 19% over three months. Chico's ranks #22 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Chico's' ad budget?
Gravity by Benchr does not publish a spend figure for Chico's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Chico's ranks #22 of 97,158 by estimated traffic. Its closest competitors on the same market are J. Jill, Talbots, Christopher & Banks, Golbary, citychiconline.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Chico's.