Brand page · Kitchen & Dining · United States

Chubo Knives Top 5% worldwide Top 5% in United States Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in United States
chuboknives.com·🇺🇸 Jupiter, United States· Shopify·Since 2011

Chubo Knives: 100K visits a month, 59 active Meta ads, Gravity score 633.

Chubo Knives — Chubo Knives is an online shop that sells handmade Japanese chef knives and kitchen/barware, offering various types of hand-forged knives for beginner to expert-level chefs. In September 2026 chuboknives.com drew an estimated 100K visits, down 2% on the month before. It ranks #324 of 25,135 Kitchen & Dining brands in United States and holds a 4.1 Trustpilot rating over 172 reviews.

chuboknives.com@chuboknives 93.3KYouTube 674FacebookLinkedIn 94Trustpilot 4.1Meta Ad Library 59

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
100K
−2% vs. August 2026
Instagram followers
93.3K
1,928 posts · @chuboknives
Trustpilot
4.1
172 reviews · 83 in 12 months
Meta ads
59
active · on Google since 2021
Products
59%
in stock · 60 collections
Rank in United States
#324
of 25,135 in Kitchen & Dining
LinkedIn
94
followers · 10 employees
Earned media value
€1.1k
per month, Instagram

Gravity score

633/ 1000 · 10 of 10 indicators rated
Brand Power619
Momentum580
Performance700

Percentiles within 728 peers: Kitchen & Dining brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Chubo Knives is an online shop that sells handmade Japanese chef knives and kitchen/barware, offering various types of hand-forged knives for beginner to expert-level chefs.

01 · Traffic

How much traffic Chubo Knives gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Chubo Knives drew an estimated 100K visits in September 2026, down 2% on the month before and up 71% over three months.

  • Worldwide#93,726of 4.5M sites · Top 5%
  • In United States#30,697of 1.2M sites · Top 5%
  • Kitchen & Dining, worldwide#2,231of 145,612 brands · Top 5%
  • Kitchen & Dining, United States#324of 25,135 brands · Top 5%
Monthly visitssource Sept 2026

100K

estimated visits in September

1 mo ▼ −2.1%4 mo ▲ +71.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Chubo Knives.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Chubo Knives holds 4.1 out of 5 on Trustpilot over 172 reviews, 83 of them in the last twelve months: 67% of customers give five stars and 17% one star. That volume places Chubo Knives in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 172 reviews · 83 in 12 months
Top 30% review volumeTop 40% rating quality
5 ★67%
4 ★8%
3 ★5%
2 ★2%
1 ★17%

Cutlery Store Kitchen Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Chubo Knives sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Chubo Knives sells on Shopify, 59% of its catalogue in stock. The best seller is Magnolia Gyutou Saya 210mm (8.3"), at US$34.00, followed by Gift Wrap and Knife Protector - medium.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Tools & Utensils5%
Barware1%
Cookware & Bakeware0%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining94%
Building Materials2%
Tools1%
Hobbies & Creative Arts1%
Toys1%

The dominant category places Chubo Knives in its comparison group.

Prices and ratingsstore data
Average rating
4.83 / 5
Rated products
74% of the catalogue
In stock
59%
Upper price quartile
US$270.45
Currency
USD

05 · Influencers

Who talks about Chubo Knives.

The creators who tag @chuboknives on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @chuboknives on Instagram, led by Chef Alyssa's Kitchen (25.5K followers, 0.8% engagement).

Influencersaccounts tagging @chuboknives · Instagram
AccountProfileFollowersEngagementTagsRelationship
CChef Alyssa's Kitchen@chefalyssaclt · 🇺🇸 USFood cooking nutrition Creator25.5K0.8%1Tagged @chuboknives
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Chubo Knives competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Chubo Knives among Kitchen & Dining brands in United States. The closest is Carbon Knife Co, then Tokushu Knife, Cutlery and More, Hasu-Seizo, Kitchen Universe, JapaneseChefsKnife.Com.

CompetitorsKitchen & Dining · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Carbon Knife Cocarbonknifeco.com
Tokushu Knifetokushuknife.com
Cutlery and Morecutleryandmore.com
Hasu-Seizohasuseizo.com
Kitchen Universekitchen-universe.com
JapaneseChefsKnife.Comjapanesechefsknife.com
Competitors Gravity finds for Chubo Knives. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Chubo Knives with Carbon Knife Co

07 · Company

The company behind Chubo Knives.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Chubo Knives is a company based in Jupiter, United States, founded in 2012 according to LinkedIn, on a domain registered in December 2011. It employs about 10 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Jupiter
Founded
2012, per LinkedIn
Domain registered
26 Dec 2011
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
10 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
chuboknives.com · Shopify · USD
Catalogue
60 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Chubo Knives

What people ask Google about Chubo Knives.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Chubo Knives legit or a scam?

According to Gravity by Benchr, Chubo Knives is a brand based in Jupiter, United States: its website has existed since December 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 93,261 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Chubo Knives?

Customers rate Chubo Knives 4.1 out of 5 on Trustpilot over 172 reviews, 83 of them in the last twelve months: 67% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Chubo Knives?

Chubo Knives is an online shop that sells handmade Japanese chef knives and kitchen/barware, offering various types of hand-forged knives for beginner to expert-level chefs. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Tools & Utensils making up 5% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Chubo Knives prices: how much is it?

Chubo Knives' best seller, Magnolia Gyutou Saya 210mm (8.3"), sells US$34.00 on chuboknives.com. 59% of the catalogue is in stock. Gravity does not track prices daily: check chuboknives.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Chubo Knives have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Chubo Knives advertises on Facebook and Instagram and on Google, where its offers often run. Check chuboknives.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Chubo Knives?

Chubo Knives sells on its own website, chuboknives.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Chubo Knives?

Gravity by Benchr records a company based in Jupiter, United States, founded in 2012 according to LinkedIn, on a domain registered in 2011, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Chubo Knives doing well?

Yes. Gravity by Benchr estimates about 100,000 visits to chuboknives.com in September 2026, down 2% in a month and up 71% over three months. Chubo Knives ranks #324 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Chubo Knives use?

Gravity by Benchr identifies chuboknives.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Chubo Knives' ad budget?

Gravity by Benchr does not publish a spend figure for Chubo Knives on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in United States?

Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Chubo Knives ranks #324 of 25,135 by estimated traffic. Its closest competitors on the same market are Carbon Knife Co, Tokushu Knife, Cutlery and More, Hasu-Seizo, Kitchen Universe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Chubo Knives.