Brand page · Jewelry · United Kingdom
Daisy London: 119K visits a month, 99 active Meta ads, Gravity score 651.
Daisy London — Daisy London is a British jewellery brand that creates timeless, effortless everyday jewellery with meaning, including necklaces, bracelets, earrings and rings. In September 2026 daisyjewellery.com drew an estimated 119K visits, down 5% on the month before. It ranks #80 of 6,772 Jewelry brands in United Kingdom and holds a 4.7 Trustpilot rating over 697 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Jewelry brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Daisy London is a British jewellery brand that creates timeless, effortless everyday jewellery with meaning, including necklaces, bracelets, earrings and rings.
01 · Traffic
How much traffic Daisy London gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Daisy London drew an estimated 119K visits in September 2026, down 5% on the month before and up 19% over three months.
- Worldwide#80,974of 4.5M sites · Top 5%
- In United Kingdom#4,159of 192K sites · Top 5%
- Jewelry, worldwide#1,703of 132,285 brands · Top 5%
- Jewelry, United Kingdom#80of 6,772 brands · Top 5%
119K
estimated visits in September
1 mo ▼ −4.8%4 mo ▲ +19.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Daisy London.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Daisy London holds 4.7 out of 5 on Trustpilot over 697 reviews, 67 of them in the last twelve months: 91% of customers give five stars and 3% one star. That volume places Daisy London in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.
Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Daisy London sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Daisy London sells on Shopify, 83% of its catalogue in stock. The best seller is Luxury Packaging, at £5.00, followed by Estée Lalonde Sunburst Shield Ring 18ct Gold Plate and Gift Bag & Drawstring Bag.
#1Luxury PackagingDaisy London£5.00In stock
#2Estée Lalonde Sunburst Shield Ring 18ct Gold PlateDaisy London£115.00In stock
#3Gift Bag & Drawstring BagDaisy London£2.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Daisy London in its comparison group.
- Average rating
- 4.87 / 5
- Rated products
- 58% of the catalogue
- In stock
- 83%
- Upper price quartile
- US$223.68
- Currency
- GBP
04 · Ads
What Daisy London is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Daisy London runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2022 (image, text, video).
Mix it up with Polly Newman x Daisy AW’26Daisy London6 Oct 2026video
Daisy LondonDaisy London6 Oct 2026image
Rings you’ll wear on repeat.Daisy London6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026DAISY GLOBAL LTDverified
Text ad20 Oct 2026DAISY GLOBAL LTDverified
Text ad20 Oct 2026DAISY GLOBAL LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Daisy London.
The creators who tag @daisylondon on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @daisylondon on Instagram, led by Estée Lalonde (648K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEstée Lalonde@esteelalonde · 🇬🇧 GB | Fashion style luxury Creator | 648K | 0.3% | 5 | Tagged @daisylondon |
06 · Competitors according to Gravity
Who Daisy London competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Daisy London among Jewelry brands in United Kingdom. The closest is ani-jewels.fi, then EVRYJEWELS, BLING QUEEN, Grace Jewelry, Atlas of Dreams, Ania Kruk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ani-jewels.fiani-jewels.fi | |||||||
| EVRYJEWELSevryjewels.com | |||||||
| BLING QUEENblingqueen.in | |||||||
| Grace Jewelrygracejewelryco.com | |||||||
| Atlas of Dreamsatlasofdreams.co.uk | |||||||
| Ania Krukaniakruk.pl |
07 · Company
The company behind Daisy London.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Daisy London is a company based in London, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in June 2009. It employs about 24 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2009, per LinkedIn
- Domain registered
- 18 Jun 2009
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 24 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- daisyjewellery.com · Shopify · GBP
- Catalogue
- 419 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Daisy London
What people ask Google about Daisy London.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Daisy London a legit company?
According to Gravity by Benchr, Daisy London is a brand based in London, United Kingdom: its website has existed since June 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 24 people on LinkedIn, it has 196,525 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Daisy London?
Customers rate Daisy London 4.7 out of 5 on Trustpilot over 697 reviews, 67 of them in the last twelve months: 91% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Daisy London sell?
Daisy London is a British jewellery brand that creates timeless, effortless everyday jewellery with meaning, including necklaces, bracelets, earrings and rings. Gravity by Benchr classifies it under Jewelry, with Earrings making up 24% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Daisy London expensive?
Daisy London's best seller, Luxury Packaging, sells £5.00 on daisyjewellery.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check daisyjewellery.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Daisy London discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Daisy London advertises on Facebook and Instagram and on Google, where its offers often run. Check daisyjewellery.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Daisy London?
Daisy London sells on its own website, daisyjewellery.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Daisy London?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in 2009, with 24 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Daisy London doing well?
Yes. Gravity by Benchr estimates about 119,000 visits to daisyjewellery.com in September 2026, down 5% in a month and up 19% over three months. Daisy London ranks #80 of 6,772 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Daisy London use?
Gravity by Benchr identifies daisyjewellery.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Daisy London's ad budget?
Gravity by Benchr does not publish a spend figure for Daisy London on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United Kingdom?
Among Jewelry brands in United Kingdom in the Gravity by Benchr index, Daisy London ranks #80 of 6,772 by estimated traffic. Its closest competitors on the same market are ani-jewels.fi, EVRYJEWELS, BLING QUEEN, Grace Jewelry, Atlas of Dreams. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Daisy London.