Brand page · Shoes · Germany
DEICHMANN SE: 10M visits a month, 419 active Meta ads.
DEICHMANN SE — DEICHMANN is a German footwear retailer that operates an online shop selling shoes and related products. In September 2026 deichmann.com drew an estimated 10M visits, down 4% on the month before. It ranks #1 of 666 Shoes brands in Germany and holds a 2.8 Trustpilot rating over 4,030 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
DEICHMANN is a German footwear retailer that operates an online shop selling shoes and related products.
01 · Traffic
How much traffic DEICHMANN SE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
DEICHMANN SE drew an estimated 10M visits in September 2026, down 4% on the month before and down 5% over three months.
- Worldwide#2,131of 4.5M sites · Top 1%
- In Germany#101of 184K sites · Top 1%
- Shoes, worldwide#12of 46,962 brands · Top 1%
- Shoes, Germany#1of 666 brands · Top 1%
10M
estimated visits in September
1 mo ▼ −3.8%4 mo ▼ −4.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about DEICHMANN SE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
DEICHMANN SE holds 2.8 out of 5 on Trustpilot over 4,030 reviews, 262 of them in the last twelve months: 60% of customers give five stars and 30% one star. That volume places DEICHMANN SE in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What DEICHMANN SE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read DEICHMANN SE's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places DEICHMANN SE in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What DEICHMANN SE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
DEICHMANN SE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
anzeige| für fall season sind das die besten boots #woistlena #berlin #fall #boots #tallgirlDeichmann7 Oct 2026video
Dein Herbst mit RiekerDeichmann7 Oct 2026image
Stilvoll & bequemDeichmann7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Deichmann SEverified
Text ad21 Oct 2026Deichmann-Shoes UK Limitedverified
Text ad21 Oct 2026DEICHMANN-OBUWIE Sp. z o.o.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about DEICHMANN SE.
The creators who tag @deichmann_schuhe on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @deichmann_schuhe on Instagram, led by Angelika Doss (16.3K followers, 2.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAngelika Doss@angelikadoss · 🇦🇹 AT | Fashion style luxury Creator | 16.3K | 2.1% | 3 | Tagged @deichmann_schuhe |
06 · Competitors according to Gravity
Who DEICHMANN SE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for DEICHMANN SE among Shoes brands in Germany. The closest is Schuhcenter.de, then flexi.com.mx, office.co.uk, Schuurman Schoenen, shoezone.com, famousfootwear.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Schuhcenter.deschuhcenter.de | |||||||
| flexi.com.mxflexi.com.mx | |||||||
| office.co.ukoffice.co.uk | |||||||
| Schuurman Schoenenschuurman-schoenen.nl | |||||||
| shoezone.comshoezone.com | |||||||
| famousfootwear.comfamousfootwear.com |
07 · Company
The company behind DEICHMANN SE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
DEICHMANN SE is a company based in Germany, founded in 1913 according to LinkedIn, on a domain registered in December 1994. It employs about 6,144 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1913, per LinkedIn
- Domain registered
- 1 Dec 1994
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6,144 on LinkedIn · 10,001+
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- deichmann.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about DEICHMANN SE
What people ask Google about DEICHMANN SE.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is DEICHMANN SE legit or a scam?
According to Gravity by Benchr, DEICHMANN SE is a brand based in Germany: its website has existed since December 1994, its Trustpilot profile is claimed by the brand, it employs 6,144 people on LinkedIn, it has 514,910 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about DEICHMANN SE?
Customers rate DEICHMANN SE 2.8 out of 5 on Trustpilot over 4,030 reviews, 262 of them in the last twelve months: 60% give five stars, 30% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is DEICHMANN SE?
DEICHMANN is a German footwear retailer that operates an online shop selling shoes and related products. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Does DEICHMANN SE have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: DEICHMANN SE advertises on Facebook and Instagram and on Google, where its offers often run. Check deichmann.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns DEICHMANN SE?
Gravity by Benchr records a company based in Germany, founded in 1913 according to LinkedIn, on a domain registered in 1994, with 6,144 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is DEICHMANN SE doing well?
Not at the moment. Gravity by Benchr estimates about 10,016,700 visits to deichmann.com in September 2026, down 4% in a month and down 5% over three months. DEICHMANN SE ranks #1 of 666 Shoes brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is DEICHMANN SE's ad budget?
Gravity by Benchr does not publish a spend figure for DEICHMANN SE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Germany?
Among Shoes brands in Germany in the Gravity by Benchr index, DEICHMANN SE ranks #1 of 666 by estimated traffic. Its closest competitors on the same market are Schuhcenter.de, flexi.com.mx, office.co.uk, Schuurman Schoenen, shoezone.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with DEICHMANN SE.