Brand page · Food Items · United Kingdom
Deliveroo: 14M visits a month, 652 active Meta ads.
Deliveroo — Deliveroo is a food delivery service that connects consumers with local restaurants, groceries, pharmacies, and shops, delivering items in as little as 30 minutes. In September 2026 deliveroo.co.uk drew an estimated 14M visits, up 10% on the month before. It ranks #2 of 5,144 Food Items brands in United Kingdom and holds a 1.1 Trustpilot rating over 26,024 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Deliveroo is a food delivery service that connects consumers with local restaurants, groceries, pharmacies, and shops, delivering items in as little as 30 minutes.
01 · Traffic
How much traffic Deliveroo gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Deliveroo drew an estimated 14M visits in September 2026, up 10% on the month before and up 58% over three months.
- Worldwide#1,573of 4.5M sites · Top 1%
- In United Kingdom#51of 192K sites · Top 1%
- Food Items, worldwide#25of 260,714 brands · Top 1%
- Food Items, United Kingdom#2of 5,144 brands · Top 1%
14M
estimated visits in September
1 mo ▲ +9.8%4 mo ▲ +57.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Deliveroo.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Deliveroo holds 1.1 out of 5 on Trustpilot over 26,024 reviews, 2,325 of them in the last twelve months: 7% of customers give five stars and 88% one star. That volume places Deliveroo in the top 1 % of the 270,321 Trustpilot pages in the Gravity index.
Electronics & Technology
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Deliveroo sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Deliveroo's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Deliveroo in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Deliveroo is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Deliveroo runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2026 (image, text).
DeliverooDeliveroo8 Oct 2026image
Get StartedDeliveroo8 Oct 2026image
Earn for your goals with Deliveroo todayDeliveroo8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Roofoods Limitedverified
Text ad21 Oct 2026Roofoods Limitedverified
Text ad21 Oct 2026Roofoods Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Deliveroo.
The creators who tag @deliveroo on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @deliveroo on Instagram, led by Danny's Burgers (35.8K followers, 3.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDanny's Burgers@dannys_burgers_uk · 🇬🇧 GB | Food cooking nutrition Creator | 35.8K | 3.6% | 7 | Tagged @deliveroo |
06 · Competitors according to Gravity
Who Deliveroo competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Deliveroo among Food Items brands in United Kingdom. The closest is DoorDash, then glovoapp.com, Wolt, Just Eat, PedidosYa, hungerstation.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| DoorDashdoordash.com | |||||||
| glovoapp.comglovoapp.com | |||||||
| Woltwolt.com | |||||||
| Just Eatjust-eat.co.uk | |||||||
| PedidosYapedidosya.com | |||||||
| hungerstation.comhungerstation.com |
07 · Company
The company behind Deliveroo.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Deliveroo is a company based in United Kingdom, founded in 2013 according to LinkedIn, on a domain registered in June 2012. It employs about 11,505 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 2013, per LinkedIn
- Domain registered
- 19 Jun 2012
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11,505 on LinkedIn
- Funding stage
- M and a · last deal: post ipo equity
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- deliveroo.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Deliveroo
What people ask Google about Deliveroo.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Deliveroo legit or a scam?
According to Gravity by Benchr, Deliveroo is a brand based in United Kingdom: its website has existed since June 2012, its Trustpilot profile is claimed by the brand, it employs 11,505 people on LinkedIn, it has 128,293 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Deliveroo reviews: is it worth it?
Customers rate Deliveroo 1.1 out of 5 on Trustpilot over 26,024 reviews, 2,325 of them in the last twelve months: 7% give five stars, 88% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Deliveroo known for?
Deliveroo is a food delivery service that connects consumers with local restaurants, groceries, pharmacies, and shops, delivering items in as little as 30 minutes. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Does Deliveroo have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Deliveroo advertises on Facebook and Instagram and on Google, where its offers often run. Check deliveroo.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Deliveroo?
Gravity by Benchr records a company based in United Kingdom, founded in 2013 according to LinkedIn, on a domain registered in 2012, with 11,505 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Deliveroo growing?
Yes. Gravity by Benchr estimates about 14,010,600 visits to deliveroo.co.uk in September 2026, up 10% in a month and up 58% over three months. Deliveroo ranks #2 of 5,144 Food Items brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Deliveroo's ad budget?
Gravity by Benchr does not publish a spend figure for Deliveroo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in United Kingdom?
Among Food Items brands in United Kingdom in the Gravity by Benchr index, Deliveroo ranks #2 of 5,144 by estimated traffic. Its closest competitors on the same market are DoorDash, glovoapp.com, Wolt, Just Eat, PedidosYa. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Deliveroo.