Brand page · Handbags, Wallets & Cases · United Kingdom
DeMellier: 939K visits a month, 719 active Meta ads, Gravity score 676.
DeMellier — DeMellier is a London-based luxury handbag brand known for timeless design, craftsmanship, and responsible sourcing. In September 2026 demellierlondon.com drew an estimated 939K visits, up 25% on the month before. It ranks #18 of 6,027 Handbags, Wallets & Cases brands in United Kingdom and holds a 4.6 Trustpilot rating over 2,293 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 28 peers: Handbags, Wallets & Cases brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
DeMellier is a London-based luxury handbag brand known for timeless design, craftsmanship, and responsible sourcing.
01 · Traffic
How much traffic DeMellier gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
DeMellier drew an estimated 939K visits in September 2026, up 25% on the month before and up 10% over three months.
- Worldwide#15,212of 4.5M sites · Top 1%
- In United States#5,021of 1.2M sites · Top 1%
- Handbags, Wallets & Cases, worldwide#51of 28,870 brands · Top 1%
- Handbags, Wallets & Cases, United States#18of 6,027 brands · Top 1%
939K
estimated visits in September
1 mo ▲ +24.9%4 mo ▲ +9.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about DeMellier.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
DeMellier holds 4.6 out of 5 on Trustpilot over 2,293 reviews, 708 of them in the last twelve months: 83% of customers give five stars and 6% one star. That volume places DeMellier in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What DeMellier sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
DeMellier sells on Shopify, 75% of its catalogue in stock. The best seller is The Vancouver, at £425.00, followed by The Midi New York and The New York.
#1The VancouverDeMellier£425.00In stock
#2The Midi New YorkDeMellier£475.00In stock
#3The New YorkDeMellier£550.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places DeMellier in its comparison group.
- Average rating
- 4.90 / 5
- Rated products
- 62% of the catalogue
- In stock
- 75%
- Upper price quartile
- US$714.73
- Currency
- GBP
04 · Ads
What DeMellier is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
DeMellier runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2023 (image, text, video).
DeMellier14 Oct 2026video
ICONS26DeMellier14 Oct 2026video
Taylor HillDeMellier14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026DEMELLIER LTD.verified
Video ad21 Oct 2026DEMELLIER LTD.verified
Text ad21 Oct 2026DEMELLIER LTD.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about DeMellier.
The creators who tag @demellierlondon on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @demellierlondon on Instagram, led by 𝑨 𝑴 𝑬 𝑳 🌸 (198K followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝑨 𝑴 𝑬 𝑳 🌸@amel_nali_s · 🇫🇷 FR | Fashion style luxury Creator | 198K | 1.7% | 16 | Tagged @demellierlondon |
06 · Competitors according to Gravity
Who DeMellier competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for DeMellier among Handbags, Wallets & Cases brands in United Kingdom. The closest is katespade.co.uk, then Kate Spade Outlet, Dooney & Bourke, Anya Hindmarch, mulberry.com, VESTIRSI.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| katespade.co.ukkatespade.co.uk | |||||||
| Kate Spade Outletkatespadeoutlet.com | |||||||
| Dooney & Bourkedooney.com | |||||||
| Anya Hindmarchanyahindmarch.com | |||||||
| mulberry.commulberry.com | |||||||
| VESTIRSIshopvestirsi.com |
07 · Company
The company behind DeMellier.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
DeMellier is a company based in London, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in July 2016. It employs about 88 people, is listed at early_stage_venture stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2016, per LinkedIn
- Domain registered
- 28 Jul 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 88 on LinkedIn
- Funding stage
- Early stage venture · last deal: series a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- demellierlondon.com · Shopify · GBP
- Catalogue
- 57 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about DeMellier
What people ask Google about DeMellier.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is DeMellier legit?
According to Gravity by Benchr, DeMellier is a brand based in London, United Kingdom: its website has existed since July 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 88 people on LinkedIn, it has 1,004,175 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
DeMellier reviews
Customers rate DeMellier 4.6 out of 5 on Trustpilot over 2,293 reviews, 708 of them in the last twelve months: 83% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is DeMellier known for?
DeMellier is a London-based luxury handbag brand known for timeless design, craftsmanship, and responsible sourcing. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is DeMellier expensive?
DeMellier's best seller, The Vancouver, sells £425.00 on demellierlondon.com. 75% of the catalogue is in stock. Gravity does not track prices daily: check demellierlondon.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
DeMellier promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: DeMellier advertises on Facebook and Instagram and on Google, where its offers often run. Check demellierlondon.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy DeMellier?
DeMellier sells on its own website, demellierlondon.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind DeMellier?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in 2016, with 88 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is DeMellier doing well?
Yes. Gravity by Benchr estimates about 939,100 visits to demellierlondon.com in September 2026, up 25% in a month and up 10% over three months. DeMellier ranks #18 of 6,027 Handbags, Wallets & Cases brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does DeMellier use?
Gravity by Benchr identifies demellierlondon.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does DeMellier spend on Meta ads?
Gravity by Benchr does not publish a spend figure for DeMellier on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands in United Kingdom?
Among Handbags, Wallets & Cases brands in United Kingdom in the Gravity by Benchr index, DeMellier ranks #18 of 6,027 by estimated traffic. Its closest competitors on the same market are katespade.co.uk, Kate Spade Outlet, Dooney & Bourke, Anya Hindmarch, mulberry.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with DeMellier.