Brand page · Personal Care · United States
Dermstore: 2.3M visits a month, 41 active Meta ads, Gravity score 514.
Dermstore — Dermstore is an online retailer that sells professional and luxury skincare, hair care, and beauty products, offering dermatologist-recommended brands and expert skin health advice. In September 2026 dermstore.com drew an estimated 2.3M visits, down 36% on the month before. It ranks #20 of 33,626 Personal Care brands in United States and holds a 4.0 Trustpilot rating over 54,394 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 68 peers: Personal Care brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Dermstore is an online retailer that sells professional and luxury skincare, hair care, and beauty products, offering dermatologist-recommended brands and expert skin health advice.
01 · Traffic
How much traffic Dermstore gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Dermstore drew an estimated 2.3M visits in September 2026, down 36% on the month before and down 1% over three months.
- Worldwide#7,526of 4.5M sites · Top 1%
- In United States#2,541of 1.2M sites · Top 1%
- Personal Care, worldwide#234of 215,119 brands · Top 1%
- Personal Care, United States#20of 33,626 brands · Top 1%
2.3M
estimated visits in September
1 mo ▼ −36.5%4 mo ▼ −0.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Dermstore.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Dermstore holds 4.0 out of 5 on Trustpilot over 54,394 reviews, 6,149 of them in the last twelve months: 71% of customers give five stars and 12% one star. That volume places Dermstore in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %. On Google, Dermstore scores 3.7 over 15 reviews.
Events & Entertainment
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Dermstore sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Dermstore's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Dermstore in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Dermstore is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Dermstore runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2021 (text).
Never Run Out AgainDermstore8 Oct 2026image
Never Run Out AgainDermstore8 Oct 2026image
Never Run Out AgainDermstore7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026FIC SHARECO LIMITEDverified
Text ad21 Oct 2026FIC SHARECO LIMITEDverified
Text ad21 Oct 2026FIC SHARECO LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Dermstore.
The creators who tag @dermstore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Dermstore competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Dermstore among Personal Care brands in United States. The closest is lovelyskin.com, then BeautySense, SkincareEssentials, Care to Beauty, medipiel.com.co, shop.dermoi.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| lovelyskin.comlovelyskin.com | |||||||
| BeautySensebeautysense.ca | |||||||
| SkincareEssentialsskincareessentials.com | |||||||
| Care to Beautycaretobeauty.com | |||||||
| medipiel.com.comedipiel.com.co | |||||||
| shop.dermoi.comshop.dermoi.com |
07 · Company
The company behind Dermstore.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Dermstore is a company based in United States, founded in 1999 according to LinkedIn, on a domain registered in August 1999. It employs about 72 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1999, per LinkedIn
- Domain registered
- 2 Aug 1999
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 72 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- dermstore.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Dermstore
What people ask Google about Dermstore.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Dermstore legit?
According to Gravity by Benchr, Dermstore is a brand based in United States: its website has existed since August 1999, its Trustpilot profile is claimed by the brand, it employs 72 people on LinkedIn, it has 305,431 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Dermstore reviews: is it worth it?
Customers rate Dermstore 4.0 out of 5 on Trustpilot over 54,394 reviews, 6,149 of them in the last twelve months: 71% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Dermstore scores 3.7 over 15 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Dermstore?
Dermstore is an online retailer that sells professional and luxury skincare, hair care, and beauty products, offering dermatologist-recommended brands and expert skin health advice. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Dermstore promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Dermstore advertises on Facebook and Instagram and on Google, where its offers often run. Check dermstore.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Dermstore?
Gravity by Benchr records a company based in United States, founded in 1999 according to LinkedIn, on a domain registered in 1999, with 72 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Dermstore growing?
Not at the moment. Gravity by Benchr estimates about 2,256,400 visits to dermstore.com in September 2026, down 36% in a month and down 1% over three months. Dermstore ranks #20 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Dermstore's ad budget?
Gravity by Benchr does not publish a spend figure for Dermstore on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Dermstore ranks #20 of 33,626 by estimated traffic. Its closest competitors on the same market are lovelyskin.com, BeautySense, SkincareEssentials, Care to Beauty, medipiel.com.co. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dermstore.