Brand page · Building Materials · United Kingdom
Direct Doors: 233K visits a month, 12 active Meta ads, Gravity score 535.
Direct Doors — Direct Doors is an online retailer that sells internal and external doors, frames, and accessories. The company offers a wide range of door styles and sizes for supply throughout the UK and Islands. In September 2026 directdoors.com drew an estimated 233K visits, up 19% on the month before. It ranks #19 of 1,674 Building Materials brands in United Kingdom and holds a 3.2 Trustpilot rating over 1,272 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 47 peers: Building Materials brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Direct Doors is an online retailer that sells internal and external doors, frames, and accessories. The company offers a wide range of door styles and sizes for supply throughout the UK and Islands.
01 · Traffic
How much traffic Direct Doors gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Direct Doors drew an estimated 233K visits in September 2026, up 19% on the month before and up 52% over three months.
- Worldwide#46,124of 4.5M sites · Top 5%
- In United Kingdom#2,352of 192K sites · Top 5%
- Building Materials, worldwide#204of 90,845 brands · Top 1%
- Building Materials, United Kingdom#19of 1,674 brands · Top 5%
233K
estimated visits in September
1 mo ▲ +18.5%4 mo ▲ +51.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Direct Doors.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Direct Doors holds 3.2 out of 5 on Trustpilot over 1,272 reviews, 46 of them in the last twelve months: 63% of customers give five stars and 13% one star. That volume places Direct Doors in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Door Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Direct Doors sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Direct Doors sells on Shopify, 99% of its catalogue in stock. The best seller is One Pair of Chester 120mm Sliding Door Oblong Flush Pulls - Matt Black Finish, at £16.79, followed by Exterior LPD Hardwood Door Frames for Single Doors - Standard Sizes and One Pair of Burbank 120mm Sliding Door Oval Flush Pulls - Matt Black Finish.
#1One Pair of Chester 120mm Sliding Door Oblong Flush Pulls - Matt Black FinishDirect Doors£16.79In stock
#2Exterior LPD Hardwood Door Frames for Single Doors - Standard SizesDirect Doors£117.88–£131.62In stock
#3One Pair of Burbank 120mm Sliding Door Oval Flush Pulls - Matt Black FinishDirect Doors£15.77In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Direct Doors in its comparison group.
- Average rating
- 4.67 / 5
- Rated products
- 1% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$1,734.22
- Currency
- GBP
04 · Ads
What Direct Doors is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Direct Doors runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2023 (image, text, video).
Built With Care. Made To Last.DirectDoors25 Sept 2026video
Your Door. Your Colour.DirectDoors25 Sept 2026video
Crafted. Finished. Delivered Direct.DirectDoors25 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026The Door Centre Ltd.verified
Text ad20 Oct 2026The Door Centre Ltd.verified
Text ad20 Oct 2026The Door Centre Ltd.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Direct Doors.
The creators who tag @directdoors on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @directdoors on Instagram, led by Maria Harris | Home Account (32K followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMaria Harris | Home Account@heartoftheharrishome · 🇬🇧 GB | Decoration garden diy Creator | 32K | 1.0% | 3 | Tagged @directdoors |
06 · Competitors according to Gravity
Who Direct Doors competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Direct Doors among Building Materials brands in United Kingdom. The closest is Todd Doors, then leaderdoors.co.uk, doors.com, RealCraft, Doors Plus, Bel-pol.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Todd Doorstodd-doors.co.uk | |||||||
| leaderdoors.co.ukleaderdoors.co.uk | |||||||
| doors.comdoors.com | |||||||
| RealCraftrealcraft.com | |||||||
| Doors Plusdoorsplus.com.au | |||||||
| Bel-polbel-pol.pl |
07 · Company
The company behind Direct Doors.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Direct Doors is a company based in Edinburgh, United Kingdom, founded in 1987 according to LinkedIn, on a domain registered in December 1999. It employs about 15 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Edinburgh
- Founded
- 1987, per LinkedIn
- Domain registered
- 22 Dec 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 15 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- directdoors.com · Shopify · GBP
- Catalogue
- 441 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Direct Doors
What people ask Google about Direct Doors.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Direct Doors a legit company?
According to Gravity by Benchr, Direct Doors is a brand based in Edinburgh, United Kingdom: its website has existed since December 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 15,443 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Direct Doors?
Customers rate Direct Doors 3.2 out of 5 on Trustpilot over 1,272 reviews, 46 of them in the last twelve months: 63% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Direct Doors known for?
Direct Doors is an online retailer that sells internal and external doors, frames, and accessories. The company offers a wide range of door styles and sizes for supply throughout the UK and Islands. Gravity by Benchr classifies it under Building Materials, with Door Hardware making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Direct Doors expensive?
Direct Doors' best seller, One Pair of Chester 120mm Sliding Door Oblong Flush Pulls - Matt Black Finish, sells £16.79 on directdoors.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check directdoors.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Direct Doors have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Direct Doors advertises on Facebook and Instagram and on Google, where its offers often run. Check directdoors.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Direct Doors?
Direct Doors sells on its own website, directdoors.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Direct Doors?
Gravity by Benchr records a company based in Edinburgh, United Kingdom, founded in 1987 according to LinkedIn, on a domain registered in 1999, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Direct Doors growing?
Yes. Gravity by Benchr estimates about 233,000 visits to directdoors.com in September 2026, up 19% in a month and up 52% over three months. Direct Doors ranks #19 of 1,674 Building Materials brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Direct Doors use?
Gravity by Benchr identifies directdoors.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Direct Doors spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Direct Doors on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Materials brands in United Kingdom?
Among Building Materials brands in United Kingdom in the Gravity by Benchr index, Direct Doors ranks #19 of 1,674 by estimated traffic. Its closest competitors on the same market are Todd Doors, leaderdoors.co.uk, doors.com, RealCraft, Doors Plus. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Direct Doors.