Brand page · Plants
Directplant: 225K visits a month, 5 active Meta ads.
Directplant — Directplant is an online garden plant store that sells various types of garden plants including perennials, trees, shrubs, and other garden plants with delivery to your garden. In September 2026 directplant.nl drew an estimated 225K visits, down 23% on the month before. It ranks #3 of 246 Plants brands and holds a 4.1 Trustpilot rating over 2,385 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Directplant is an online garden plant store that sells various types of garden plants including perennials, trees, shrubs, and other garden plants with delivery to your garden.
01 · Traffic
How much traffic Directplant gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Directplant drew an estimated 225K visits in September 2026, down 23% on the month before and down 13% over three months.
- Worldwide#47,503of 4.5M sites · Top 5%
- In Netherlands#613of 78.6K sites · Top 1%
- Plants, worldwide#125of 28,421 brands · Top 1%
- Plants, Netherlands#3of 246 brands · Top 5%
225K
estimated visits in September
1 mo ▼ −22.9%4 mo ▼ −13.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Directplant.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Directplant holds 4.1 out of 5 on Trustpilot over 2,385 reviews, 83 of them in the last twelve months: 70% of customers give five stars and 5% one star. That volume places Directplant in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, Directplant scores 4.1 over 14 reviews.
Wholesale Plant Nursery Garden Center Tree Farm
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Directplant sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Directplant's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Directplant in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Directplant is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Directplant runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2022 (image, text, video).
DirectplantDirectplant1 Oct 2026image
DirectplantDirectplant9 Sept 2026image
DirectplantDirectplant8 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Directplant.nl BVverified
Text ad18 Oct 2026Directplant.nl BVverified
Text ad18 Oct 2026Directplant.nl BVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Directplant.
The creators who tag @directplantnl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Directplant competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Directplant among Plants brands. The closest is pflanzmich.de, then Mein schöner Garten Shop, baldur-garten.de, Baumschule NewGarden, heckenpflanzen-heijnen.de, YouGarden.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| pflanzmich.depflanzmich.de | |||||||
| Mein schöner Garten Shopshop.mein-schoener-garten.de | |||||||
| baldur-garten.debaldur-garten.de | |||||||
| Baumschule NewGardenbaumschule-newgarden.de | |||||||
| heckenpflanzen-heijnen.deheckenpflanzen-heijnen.de | |||||||
| YouGardenyougarden.com |
07 · Company
The company behind Directplant.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Directplant is an e-commerce brand, on a domain registered in December 2002.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 23 Dec 2002
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- directplant.nl · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Directplant
What people ask Google about Directplant.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Directplant legit or a scam?
According to Gravity by Benchr, Directplant is a brand: its website has existed since December 2002, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it has 3,087 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Directplant reviews
Customers rate Directplant 4.1 out of 5 on Trustpilot over 2,385 reviews, 83 of them in the last twelve months: 70% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Directplant scores 4.1 over 14 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Directplant sell?
Directplant is an online garden plant store that sells various types of garden plants including perennials, trees, shrubs, and other garden plants with delivery to your garden. Gravity by Benchr classifies it under Plants. Source: Gravity by Benchr product classification.
Does Directplant have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Directplant advertises on Facebook and Instagram and on Google, where its offers often run. Check directplant.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Directplant?
Directplant sells on its own website, directplant.nl, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Directplant?
Gravity by Benchr records a company, whose domain was registered in 2002. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Directplant growing?
Not at the moment. Gravity by Benchr estimates about 224,600 visits to directplant.nl in September 2026, down 23% in a month and down 13% over three months. Directplant ranks #3 of 246 Plants brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Directplant use?
Gravity by Benchr identifies directplant.nl as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records.
What is Directplant's ad budget?
Gravity by Benchr does not publish a spend figure for Directplant on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Plants brands?
Among Plants brands in the Gravity by Benchr index, Directplant ranks #3 of 246 by estimated traffic. Its closest competitors on the same market are pflanzmich.de, Mein schöner Garten Shop, baldur-garten.de, Baumschule NewGarden, heckenpflanzen-heijnen.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Directplant.