Brand page · Building Materials
Wood Flooring: 137K visits a month, 31 active Meta ads.
Wood Flooring — Direct Wood Flooring is a wood flooring specialist that offers a range of solid wood, engineered wood, laminate, and luxury vinyl tiles. In September 2026 directwoodflooring.co.uk drew an estimated 137K visits, down 3% on the month before. It ranks #35 of 1,674 Building Materials brands and holds a 4.3 Trustpilot rating over 10,180 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Direct Wood Flooring is a wood flooring specialist that offers a range of solid wood, engineered wood, laminate, and luxury vinyl tiles.
01 · Traffic
How much traffic Wood Flooring gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Wood Flooring drew an estimated 137K visits in September 2026, down 3% on the month before and down 21% over three months.
- Worldwide#71,850of 4.5M sites · Top 5%
- In United Kingdom#3,682of 192K sites · Top 5%
- Building Materials, worldwide#375of 90,845 brands · Top 1%
- Building Materials, United Kingdom#35of 1,674 brands · Top 5%
137K
estimated visits in September
1 mo ▼ −3.0%4 mo ▼ −21.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Wood Flooring.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Wood Flooring holds 4.3 out of 5 on Trustpilot over 10,180 reviews, 443 of them in the last twelve months: 80% of customers give five stars and 9% one star. That volume places Wood Flooring in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Flooring Store Flooring Contractor Wood and Laminate Flooring Supplier Home Improvement Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Wood Flooring sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Wood Flooring's catalogue yet.
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Share of the catalogue by product family.
The dominant category places Wood Flooring in its comparison group.
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- In stock
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04 · Ads
What Wood Flooring is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Wood Flooring runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Limited Time Offer: Don't Miss Out ⏰Direct Wood Flooring7 Oct 2026image
Watch the light move. ☀️ As the day changes, so does the character of natural wood - revealing subtle tones, texture and depth from every aDirect Wood Flooring29 Sept 2026video
A look back to when @bland_design fitted Versailles tiles wood flooring. Our Versailles tiles are carefully laid piece by piece, creatingDirect Wood Flooring29 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Connection Flooring Ltd.verified
Text ad19 Oct 2026Connection Flooring Ltd.verified
Text ad19 Oct 2026Connection Flooring Ltd.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Wood Flooring.
The creators who tag @directwoodflooring on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @directwoodflooring on Instagram, led by Lauren Gilbey (91.1K followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLauren Gilbey@the_cubbyhole · 🇬🇧 GB | Decoration garden diy Creator | 91.1K | 1.4% | 2 | Tagged @directwoodflooring |
06 · Competitors according to Gravity
Who Wood Flooring competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Wood Flooring among Building Materials brands. The closest is Renovate Direct, then UK Flooring Direct, Luxury Flooring, Floor Street, Flooring Superstore, Tapi.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Renovate Directrenovatedirect.co.uk | |||||||
| UK Flooring Directukflooringdirect.co.uk | |||||||
| Luxury Flooringluxuryflooring.co.uk | |||||||
| Floor Streetfloorstreet.co.uk | |||||||
| Flooring Superstoreflooringsuperstore.com | |||||||
| Tapitapi.co.uk |
07 · Company
The company behind Wood Flooring.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Wood Flooring is an e-commerce brand, on a domain registered in November 2012.
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- Domain registered
- 23 Nov 2012
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- Investors
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- VC-backed
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- Own store
- directwoodflooring.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Wood Flooring
What people ask Google about Wood Flooring.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Wood Flooring legit?
According to Gravity by Benchr, Wood Flooring is a brand: its website has existed since November 2012, its Trustpilot profile is claimed by the brand, it has 24,093 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Wood Flooring reviews
Customers rate Wood Flooring 4.3 out of 5 on Trustpilot over 10,180 reviews, 443 of them in the last twelve months: 80% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Wood Flooring known for?
Direct Wood Flooring is a wood flooring specialist that offers a range of solid wood, engineered wood, laminate, and luxury vinyl tiles. Gravity by Benchr classifies it under Building Materials. Source: Gravity by Benchr product classification.
Does Wood Flooring have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Wood Flooring advertises on Facebook and Instagram and on Google, where its offers often run. Check directwoodflooring.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Wood Flooring?
Gravity by Benchr records a company, whose domain was registered in 2012. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Wood Flooring growing?
Not at the moment. Gravity by Benchr estimates about 137,300 visits to directwoodflooring.co.uk in September 2026, down 3% in a month and down 21% over three months. Wood Flooring ranks #35 of 1,674 Building Materials brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Wood Flooring's ad budget?
Gravity by Benchr does not publish a spend figure for Wood Flooring on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Materials brands?
Among Building Materials brands in the Gravity by Benchr index, Wood Flooring ranks #35 of 1,674 by estimated traffic. Its closest competitors on the same market are Renovate Direct, UK Flooring Direct, Luxury Flooring, Floor Street, Flooring Superstore. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wood Flooring.