Brand page · Beverages
NESCAFÉ® Dolce Gusto: 139K visits a month, 1 active Meta ads.
NESCAFÉ® Dolce Gusto — NESCAFÉ® Dolce Gusto® is a coffee brand that offers coffee machines and capsules for making coffee at home, including innovative compostable paper pods. In September 2026 dolce-gusto.it drew an estimated 139K visits, up 47% on the month before. It ranks #5 of 1,124 Beverages brands and holds a 1.9 Trustpilot rating over 41 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
NESCAFÉ® Dolce Gusto® is a coffee brand that offers coffee machines and capsules for making coffee at home, including innovative compostable paper pods.
01 · Traffic
How much traffic NESCAFÉ® Dolce Gusto gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
NESCAFÉ® Dolce Gusto drew an estimated 139K visits in September 2026, up 47% on the month before and up 35% over three months.
- Worldwide#71,118of 4.5M sites · Top 5%
- In Italy#1,735of 138K sites · Top 5%
- Beverages, worldwide#503of 97,069 brands · Top 1%
- Beverages, Italy#5of 1,124 brands · Top 1%
139K
estimated visits in September
1 mo ▲ +46.9%4 mo ▲ +34.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about NESCAFÉ® Dolce Gusto.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
NESCAFÉ® Dolce Gusto holds 1.9 out of 5 on Trustpilot over 41 reviews, 15 of them in the last twelve months: 24% of customers give five stars and 73% one star. That volume places NESCAFÉ® Dolce Gusto in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Grocery Store Coffee Store Coffee Shop Supermarket
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What NESCAFÉ® Dolce Gusto sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read NESCAFÉ® Dolce Gusto's catalogue yet.
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Share of the catalogue by product family.
The dominant category places NESCAFÉ® Dolce Gusto in its comparison group.
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04 · Ads
What NESCAFÉ® Dolce Gusto is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
NESCAFÉ® Dolce Gusto runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2021 (image, text, video).
KITKAT® 16 CAPSULE | €5.89NESCAFÉ Dolce Gusto Italia13 Apr 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026NESTLE' ITALIANA S.P.A.verified
Video ad21 Oct 2026NESTLE' ITALIANA S.P.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about NESCAFÉ® Dolce Gusto.
The creators who tag @nescafedolcegusto_it on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nescafedolcegusto_it on Instagram, led by Sebastiano Vecchi (12.2K followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSebastiano Vecchi@sebastiano_vecchi · 🇮🇹 IT | Fashion style luxury Creator | 12.2K | 1.9% | 2 | Tagged @nescafedolcegusto_it |
06 · Competitors according to Gravity
Who NESCAFÉ® Dolce Gusto competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for NESCAFÉ® Dolce Gusto among Beverages brands. The closest is nespresso.com, then tassimo.com, lorespresso.com, keurig.ca, lavazza.it, lavazzausa.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| nespresso.comnespresso.com | |||||||
| tassimo.comtassimo.com | |||||||
| lorespresso.comlorespresso.com | |||||||
| keurig.cakeurig.ca | |||||||
| lavazza.itlavazza.it | |||||||
| lavazzausa.comlavazzausa.com |
07 · Company
The company behind NESCAFÉ® Dolce Gusto.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
NESCAFÉ® Dolce Gusto is an e-commerce brand.
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- VC-backed
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- Own store
- dolce-gusto.it · Magento
- Catalogue
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- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about NESCAFÉ® Dolce Gusto
What people ask Google about NESCAFÉ® Dolce Gusto.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is NESCAFÉ® Dolce Gusto legit or a scam?
According to Gravity by Benchr, NESCAFÉ® Dolce Gusto is a brand: it sells on a Magento store, it has 16,421 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about NESCAFÉ® Dolce Gusto?
Customers rate NESCAFÉ® Dolce Gusto 1.9 out of 5 on Trustpilot over 41 reviews, 15 of them in the last twelve months: 24% give five stars, 73% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is NESCAFÉ® Dolce Gusto?
NESCAFÉ® Dolce Gusto® is a coffee brand that offers coffee machines and capsules for making coffee at home, including innovative compostable paper pods. Gravity by Benchr classifies it under Beverages. Source: Gravity by Benchr product classification.
Does NESCAFÉ® Dolce Gusto have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: NESCAFÉ® Dolce Gusto advertises on Facebook and Instagram and on Google, where its offers often run. Check dolce-gusto.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy NESCAFÉ® Dolce Gusto?
NESCAFÉ® Dolce Gusto sells on its own website, dolce-gusto.it, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Is NESCAFÉ® Dolce Gusto growing?
Yes. Gravity by Benchr estimates about 139,000 visits to dolce-gusto.it in September 2026, up 47% in a month and up 35% over three months. NESCAFÉ® Dolce Gusto ranks #5 of 1,124 Beverages brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does NESCAFÉ® Dolce Gusto use?
Gravity by Benchr identifies dolce-gusto.it as a Magento store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does NESCAFÉ® Dolce Gusto spend on Meta ads?
Gravity by Benchr does not publish a spend figure for NESCAFÉ® Dolce Gusto on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands?
Among Beverages brands in the Gravity by Benchr index, NESCAFÉ® Dolce Gusto ranks #5 of 1,124 by estimated traffic. Its closest competitors on the same market are nespresso.com, tassimo.com, lorespresso.com, keurig.ca, lavazza.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NESCAFÉ® Dolce Gusto.