Brand page · Personal Care · Cyprus
Doonails: 1.1M visits a month, 337 active Meta ads.
Doonails — Doonails is a brand that sells press-on nails and UV nail strips for at-home manicures, offering salon-quality results without needing a nail studio. In September 2026 doonails.com drew an estimated 1.1M visits, up 6% on the month before. It ranks #3 of 3,138 Personal Care brands in Cyprus and holds a 4.3 Trustpilot rating over 10,618 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Doonails is a brand that sells press-on nails and UV nail strips for at-home manicures, offering salon-quality results without needing a nail studio.
01 · Traffic
How much traffic Doonails gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Doonails drew an estimated 1.1M visits in September 2026, up 6% on the month before and up 43% over three months.
- Worldwide#13,746of 4.5M sites · Top 1%
- In Germany#614of 184K sites · Top 1%
- Personal Care, worldwide#469of 215,119 brands · Top 1%
- Personal Care, Germany#3of 3,138 brands · Top 1%
1.1M
estimated visits in September
1 mo ▲ +6.2%4 mo ▲ +43.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Doonails.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Doonails holds 4.3 out of 5 on Trustpilot over 10,618 reviews, 4,066 of them in the last twelve months: 72% of customers give five stars and 12% one star. That volume places Doonails in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Cosmetics Industry Nail Salon Beauty Supply Store Beauty Product Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Doonails sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Doonails sells on Shopify, 92% of its catalogue in stock. The best seller is Mani Starter Set, at €49.95–€99.95, followed by Klebesticker and Prosecco Short Round Soft Gel Press Ons.
#1Mani Starter SetDoonails€49.95–€99.95In stock
#2KlebestickerDoonails€9.95–€39.95In stock
#3Prosecco Short Round Soft Gel Press OnsDoonails€19.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Doonails in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 75% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$22.34
- Currency
- EUR
04 · Ads
What Doonails is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Doonails runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2023 (image, text, video).
Ich hab’s einfach mal verlinkt 🤍Doonails13 Oct 2026video
Jetzt 28% Rabatt + 1 gratis Design ❤️Doonails13 Oct 2026video
Neue Form: Ultra Short Square ✨Doonails13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Doonails LTDverified
Text ad19 Oct 2026Doonails LTDverified
Text ad19 Oct 2026Doonails LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Doonails.
The creators who tag @doonails_de on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @doonails_de on Instagram, led by Andrea Stempin (21.5K followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAndrea Stempin@just.beatsi · 🇩🇪 DE | Beauty cosmetics skincare Creator | 21.5K | 1.9% | 4 | Tagged @doonails_de |
06 · Competitors according to Gravity
Who Doonails competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Doonails among Personal Care brands in Cyprus. The closest is Celebritips, then Switch Nails, CurvLife, Joyeenails, Ersa Nails, Maniko Nails.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Celebritipscelebritips.com | |||||||
| Switch Nailsswitch-nails.com | |||||||
| CurvLifecurvlife.com | |||||||
| Joyeenailsjoyeenails.com | |||||||
| Ersa Nailsersanails.com | |||||||
| Maniko Nailsmaniko-nails.de |
07 · Company
The company behind Doonails.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Doonails is a company based in Larnaca, Cyprus, founded in 2019 according to LinkedIn, on a domain registered in December 2020. It employs about 81 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇾 Cyprus · Larnaca
- Founded
- 2019, per LinkedIn
- Domain registered
- 11 Dec 2020
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 81 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- doonails.com · Shopify · EUR
- Catalogue
- 120 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Doonails
What people ask Google about Doonails.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Doonails legit?
According to Gravity by Benchr, Doonails is a brand based in Larnaca, Cyprus: its website has existed since December 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 81 people on LinkedIn, it has 192,566 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Doonails reviews
Customers rate Doonails 4.3 out of 5 on Trustpilot over 10,618 reviews, 4,066 of them in the last twelve months: 72% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Doonails sell?
Doonails is a brand that sells press-on nails and UV nail strips for at-home manicures, offering salon-quality results without needing a nail studio. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Doonails prices: how much is it?
Doonails' best seller, Mani Starter Set, sells from €49.95 to €99.95 on doonails.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check doonails.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Doonails discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Doonails advertises on Facebook and Instagram and on Google, where its offers often run. Check doonails.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Doonails?
Doonails sells on its own website, doonails.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Doonails?
Gravity by Benchr records a company based in Larnaca, Cyprus, founded in 2019 according to LinkedIn, on a domain registered in 2020, with 81 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Doonails doing well?
Yes. Gravity by Benchr estimates about 1,071,300 visits to doonails.com in September 2026, up 6% in a month and up 43% over three months. Doonails ranks #3 of 3,138 Personal Care brands in Cyprus in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Doonails use?
Gravity by Benchr identifies doonails.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records.
How much does Doonails spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Doonails on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Cyprus?
Among Personal Care brands in Cyprus in the Gravity by Benchr index, Doonails ranks #3 of 3,138 by estimated traffic. Its closest competitors on the same market are Celebritips, Switch Nails, CurvLife, Joyeenails, Ersa Nails. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Doonails.