Brand page · Beds & Accessories · United Kingdom
Dreams: 1.3M visits a month, 40 active Meta ads.
Dreams — Shop online for beds, mattresses & more from leading brands with free delivery nationwide. All sizes. Comfort guarantee. We're never beaten on price!. In September 2026 dreams.co.uk drew an estimated 1.3M visits, down 11% on the month before. It ranks #1 of 592 Beds & Accessories brands in United Kingdom and holds a 4.7 Trustpilot rating over 121,776 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Shop online for beds, mattresses & more from leading brands with free delivery nationwide. All sizes. Comfort guarantee. We're never beaten on price!
01 · Traffic
How much traffic Dreams gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Dreams drew an estimated 1.3M visits in September 2026, down 11% on the month before and up 12% over three months.
- Worldwide#10,699of 4.5M sites · Top 1%
- In United Kingdom#394of 192K sites · Top 1%
- Beds & Accessories, worldwide#21of 14,534 brands · Top 1%
- Beds & Accessories, United Kingdom#1of 592 brands · Top 1%
1.3M
estimated visits in September
1 mo ▼ −10.5%4 mo ▲ +11.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Dreams.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Dreams holds 4.7 out of 5 on Trustpilot over 121,776 reviews, 17,995 of them in the last twelve months: 88% of customers give five stars and 4% one star. That volume places Dreams in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, Dreams scores 5.0 over 57 reviews.
Bedroom Furniture Store Mattress Store Bed Shop Bedding Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Dreams sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Dreams's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Dreams in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Dreams is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Dreams runs Meta ads on Facebook, Instagram, and has advertised on Google since August 2022 (image, text, video).
Up to 50% offDreams Beds14 Oct 2026video
Up to 50% offDreams Beds14 Oct 2026image
Up to 50% offDreams Beds14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Hometime Group Limitedverified
Text ad21 Oct 2026Dreams Limitedverified
Text ad21 Oct 2026Hometime Group Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Dreams.
The creators who tag @dreams_beds on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @dreams_beds on Instagram, led by Aimee Victoria Long | Pilates PT (90.3K followers, 3.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAimee Victoria Long | Pilates PT@aimeevictorialong · 🇬🇧 GB | Fitness sport bodybuilding Creator | 90.3K | 3.3% | 2 | Tagged @dreams_beds |
06 · Competitors according to Gravity
Who Dreams competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Dreams among Beds & Accessories brands in United Kingdom. The closest is comfortbedsltd.co.uk, then time4sleep.co.uk, MattressNextDay, Beds n Dreams, Bedworld, mattressman.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| comfortbedsltd.co.ukcomfortbedsltd.co.uk | |||||||
| time4sleep.co.uktime4sleep.co.uk | |||||||
| MattressNextDaymattressnextday.co.uk | |||||||
| Beds n Dreamsbedsndreams.com.au | |||||||
| Bedworldbedworld.net | |||||||
| mattressman.co.ukmattressman.co.uk |
07 · Company
The company behind Dreams.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Dreams is a company based in United Kingdom, on a domain registered in March 2004. It employs about 2,181 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- Data not available
- Domain registered
- 23 Mar 2004
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,181 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- dreams.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Dreams
What people ask Google about Dreams.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Dreams legit or a scam?
According to Gravity by Benchr, Dreams is a brand based in United Kingdom: its website has existed since March 2004, its Trustpilot profile is claimed by the brand, it employs 2,181 people on LinkedIn, it has 51,506 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Dreams reviews
Customers rate Dreams 4.7 out of 5 on Trustpilot over 121,776 reviews, 17,995 of them in the last twelve months: 88% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Dreams scores 5.0 over 57 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Dreams?
Shop online for beds, mattresses & more from leading brands with free delivery nationwide. All sizes. Comfort guarantee. We're never beaten on price! Gravity by Benchr classifies it under Beds & Accessories. Source: Gravity by Benchr product classification.
Dreams promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Dreams advertises on Facebook and Instagram and on Google, where its offers often run. Check dreams.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Dreams?
Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 2004, with 2,181 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Dreams growing?
Yes. Gravity by Benchr estimates about 1,312,600 visits to dreams.co.uk in September 2026, down 11% in a month and up 12% over three months. Dreams ranks #1 of 592 Beds & Accessories brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Dreams' ad budget?
Gravity by Benchr does not publish a spend figure for Dreams on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beds & Accessories brands in United Kingdom?
Among Beds & Accessories brands in United Kingdom in the Gravity by Benchr index, Dreams ranks #1 of 592 by estimated traffic. Its closest competitors on the same market are comfortbedsltd.co.uk, time4sleep.co.uk, MattressNextDay, Beds n Dreams, Bedworld. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dreams.