Brand page · Decor · Sweden

Dusty Deco Top 10% worldwide Top 10% in Sweden Top 5% in Decor Top 5% in Decor in Sweden
dustydeco.com·🇸🇪 Stockholm, Sweden· Shopify·Since 2010

Dusty Deco: 32K visits a month, 56 active Meta ads, Gravity score 653.

Dusty Deco — Dusty Deco is a brand that sells furniture and rugs, inspired by unique objects found through worldwide travels and iconic pieces that have passed through their hands. In September 2026 dustydeco.com drew an estimated 32K visits, down 31% on the month before. It ranks #941 of 42,373 Decor brands in Sweden and holds a 4.3 Trustpilot rating over 71 reviews.

dustydeco.com@dustydeco 120KFacebookLinkedIn 2KTrustpilot 4.3Meta Ad Library 56

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32K
−31% vs. August 2026
Instagram followers
120K
3,256 posts · @dustydeco
Trustpilot
4.3
71 reviews · 25 in 12 months
Meta ads
56
active · on Google since 2023
Products
97%
in stock · 37 collections
Rank in United States
#941
of 42,373 in Decor
LinkedIn
2K
followers · 16 employees
Earned media value
€9.1k
per month, Instagram

Gravity score

653/ 1000 · 10 of 10 indicators rated
Brand Power729
Momentum579
Performance649

Percentiles within 40 peers: Decor brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Dusty Deco is a brand that sells furniture and rugs, inspired by unique objects found through worldwide travels and iconic pieces that have passed through their hands.

01 · Traffic

How much traffic Dusty Deco gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Dusty Deco drew an estimated 32K visits in September 2026, down 31% on the month before and up 49% over three months.

  • Worldwide#248,992of 4.5M sites · Top 10%
  • In United States#77,957of 1.2M sites · Top 10%
  • Decor, worldwide#5,461of 185,686 brands · Top 5%
  • Decor, United States#941of 42,373 brands · Top 5%
Monthly visitssource Sept 2026

32K

estimated visits in September

1 mo ▼ −31.3%4 mo ▲ +48.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Dusty Deco.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Dusty Deco holds 4.3 out of 5 on Trustpilot over 71 reviews, 25 of them in the last twelve months: 82% of customers give five stars and 10% one star. That volume places Dusty Deco in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 20 Oct 2026
4.3TrustScore · 71 reviews · 25 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★82%
4 ★4%
3 ★3%
2 ★1%
1 ★10%

Decoration and Interior Design Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Dusty Deco sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Dusty Deco sells on Shopify, 97% of its catalogue in stock. The best seller is Lisboa Rug Multi Amber, at SEK 85.00–SEK 29,900.00, followed by Cornelia Table Lamp and Wildcat Rug Burnt Brown.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rugs20%
Vases17%
Accent Tables11%
Lamps10%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor48%
Tables18%
Lighting12%
Chairs11%
Sofas6%

The dominant category places Dusty Deco in its comparison group.

Prices and ratingsstore data
Average rating
4.67 / 5
Rated products
2% of the catalogue
In stock
97%
Upper price quartile
US$2,515.73
Currency
SEK

05 · Influencers

Who talks about Dusty Deco.

The creators who tag @dustydeco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @dustydeco on Instagram, led by NØRR & LEO (25.1K followers, 0.3% engagement).

Influencersaccounts tagging @dustydeco · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNØRR & LEO@norrleostudio · 🇩🇰 DKDecoration garden diy Creator25.1K0.3%8Tagged @dustydeco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Dusty Deco competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Dusty Deco among Decor brands in Sweden. The closest is Folkart, then Artegant, Matias Moellenbach, 101 Copenhagen, DECOURO, William Wood EU.

CompetitorsDecor · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Folkartfolkart.se
Artegantartegant.com
Matias Moellenbachmatiasmoellenbach.com
101 Copenhagen101cph.com
DECOUROdecourodecor.com.br
William Wood EUwilliamwoodmirrors.eu
Competitors Gravity finds for Dusty Deco. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Dusty Deco with Folkart

07 · Company

The company behind Dusty Deco.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Dusty Deco is a company based in Stockholm, Sweden, on a domain registered in June 2010. It employs about 16 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden · Stockholm
Founded
Data not available
Domain registered
16 Jun 2010
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
dustydeco.com · Shopify · SEK
Catalogue
37 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Dusty Deco

What people ask Google about Dusty Deco.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Dusty Deco legit?

According to Gravity by Benchr, Dusty Deco is a brand based in Stockholm, Sweden: its website has existed since June 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 120,370 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Dusty Deco reviews: is it worth it?

Customers rate Dusty Deco 4.3 out of 5 on Trustpilot over 71 reviews, 25 of them in the last twelve months: 82% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Dusty Deco known for?

Dusty Deco is a brand that sells furniture and rugs, inspired by unique objects found through worldwide travels and iconic pieces that have passed through their hands. Gravity by Benchr classifies it under Decor, with Rugs making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Dusty Deco cost?

Dusty Deco's best seller, Lisboa Rug Multi Amber, sells from SEK 85.00 to SEK 29,900.00 on dustydeco.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check dustydeco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Dusty Deco have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Dusty Deco advertises on Facebook and Instagram and on Google, where its offers often run. Check dustydeco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Dusty Deco?

Dusty Deco sells on its own website, dustydeco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Dusty Deco?

Gravity by Benchr records a company based in Stockholm, Sweden, whose domain was registered in 2010, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Dusty Deco doing well?

Yes. Gravity by Benchr estimates about 32,000 visits to dustydeco.com in September 2026, down 31% in a month and up 49% over three months. Dusty Deco ranks #941 of 42,373 Decor brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Dusty Deco use?

Gravity by Benchr identifies dustydeco.com as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Dusty Deco spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Dusty Deco on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Sweden?

Among Decor brands in Sweden in the Gravity by Benchr index, Dusty Deco ranks #941 of 42,373 by estimated traffic. Its closest competitors on the same market are Folkart, Artegant, Matias Moellenbach, 101 Copenhagen, DECOURO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dusty Deco.