Brand page · Household Appliances · Austria

Dyson Top 5% worldwide Top 5% in Austria Top 5% in Household Appliances
dyson.at·🇦🇹 Austria

Dyson: 124K visits a month, 321 active Meta ads.

Dyson — Dyson is a global technology company that develops and sells innovative products including vacuum cleaners, hair care appliances, air purifiers, humidifiers, fans, hand dryers, and lighting. In September 2026 dyson.at drew an estimated 124K visits, down 10% on the month before.

dyson.at@dyson 1.3MLinkedIn 554KTrustpilot 3.7Meta Ad Library 321

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
124K
−10% vs. August 2026
Instagram followers
1.3M
1,867 posts · @dyson
Trustpilot
3.7
4,487 reviews · 897 in 12 months
Meta ads
321
active · on Google since 2021
Products
—
Data not available
Rank in Austria
—
Data not available
LinkedIn
554K
followers · 12,410 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Dyson is a global technology company that develops and sells innovative products including vacuum cleaners, hair care appliances, air purifiers, humidifiers, fans, hand dryers, and lighting.

01 · Traffic

How much traffic Dyson gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Dyson drew an estimated 124K visits in September 2026, down 10% on the month before and down 19% over three months.

  • Worldwide#77,937of 4.5M sites · Top 5%
  • In Austria#236of 18.9K sites · Top 5%
  • Household Appliances, worldwide#206of 20,238 brands · Top 5%
  • Household Appliances, Austria—Data not available
Monthly visitssource Sept 2026

124K

estimated visits in September

1 mo ▼ −10.1%4 mo ▼ −19.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Dyson.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Dyson holds 3.7 out of 5 on Trustpilot over 4,487 reviews, 897 of them in the last twelve months: 64% of customers give five stars and 21% one star. That volume places Dyson in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.7TrustScore · 4,487 reviews · 897 in 12 months
Top 5% review volume
5 ★64%
4 ★7%
3 ★4%
2 ★4%
1 ★21%

Appliance Store Hair Product Store Vacuum Cleaner Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Dyson sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Dyson's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Household Appliances
Household Appliances63%
Household Appliance Accessories31%
Lighting1%

The dominant category places Dyson in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Dyson.

The creators who tag @dyson on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @dyson · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Dyson competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Dyson among Household Appliances brands in Austria. The closest is dyson.com.ro, then Dyson Canada, Dyson Brasil, wixstor.com, 友和 YOHO, Hoover.

CompetitorsHousehold Appliances · Austria · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
dyson.com.rodyson.com.ro
Dyson Canadadysoncanada.ca
Dyson Brasildysonoficial.com.br
wixstor.comwixstor.com
友和 YOHOyohohongkong.com
Hooverhoover.com
Competitors Gravity finds for Dyson. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Dyson with dyson.com.ro

07 · Company

The company behind Dyson.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Dyson is a company based in Austria, founded in 1993 according to LinkedIn. It employs about 12,410 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇹 Austria
Founded
1993, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
12,410 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
dyson.at
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Dyson

What people ask Google about Dyson.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Dyson legit?

According to Gravity by Benchr, Dyson is a brand based in Austria: its Trustpilot profile is claimed by the brand, it employs 12,410 people on LinkedIn, it has 1,324,148 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Dyson?

Customers rate Dyson 3.7 out of 5 on Trustpilot over 4,487 reviews, 897 of them in the last twelve months: 64% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Dyson?

Dyson is a global technology company that develops and sells innovative products including vacuum cleaners, hair care appliances, air purifiers, humidifiers, fans, hand dryers, and lighting. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.

Dyson promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Dyson advertises on Facebook and Instagram and on Google, where its offers often run. Check dyson.at for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Dyson?

Gravity by Benchr records a company based in Austria, founded in 1993 according to LinkedIn, with 12,410 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Dyson doing well?

Not at the moment. Gravity by Benchr estimates about 124,500 visits to dyson.at in September 2026, down 10% in a month and down 19% over three months. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Dyson spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Dyson on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dyson.