Brand page · Nursing & Feeding · United States
Elvie: 170K visits a month, 42 active Meta ads, Gravity score 682.
Elvie — Elvie is a technology company that develops female-first innovation including products like the Elvie Trainer and Elvie Pump, focusing on improving women's lives through smart tech solutions. In September 2026 elvie.com drew an estimated 170K visits, up 21% on the month before. It ranks #5 of 210 Nursing & Feeding brands in United States and holds a 3.3 Trustpilot rating over 11,839 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 6 peers: Nursing & Feeding brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Elvie is a technology company that develops female-first innovation including products like the Elvie Trainer and Elvie Pump, focusing on improving women's lives through smart tech solutions.
01 · Traffic
How much traffic Elvie gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Elvie drew an estimated 170K visits in September 2026, up 21% on the month before and up 25% over three months.
- Worldwide#60,093of 4.5M sites · Top 5%
- In United Kingdom#3,072of 192K sites · Top 5%
- Nursing & Feeding, worldwide#51of 5,006 brands · Top 5%
- Nursing & Feeding, United Kingdom#5of 210 brands · Top 5%
170K
estimated visits in September
1 mo ▲ +20.5%4 mo ▲ +24.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Elvie.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Elvie holds 3.3 out of 5 on Trustpilot over 11,839 reviews, 131 of them in the last twelve months: 69% of customers give five stars and 18% one star. That volume places Elvie in the top 5 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Elvie scores 4.0 over 23 reviews.
Medical Equipment Supplier Medical Technology Manufacturer Maternity Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Elvie sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Elvie sells on Shopify, 95% of its catalogue in stock. The best seller is Elvie Pump Breast Shields (2 pack), at US$29.99, followed by Elvie Pump: Ultra-Quiet, Ultra-Discreet Wearable Breast Pump and Elvie Pump Spout and Valve Kit (2 pack).
#1Elvie Pump Breast Shields (2 pack)ElvieUS$29.99In stock
#2Elvie Pump: Ultra-Quiet, Ultra-Discreet Wearable Breast PumpElvieUS$199.99–US$399.99In stock
#3Elvie Pump Spout and Valve Kit (2 pack)ElvieUS$16.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Elvie in its comparison group.
- Average rating
- 4.28 / 5
- Rated products
- 60% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$80.34
- Currency
- USD
04 · Ads
What Elvie is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Elvie runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since July 2025 (image, text, video).
NEW All-in-One Smart Bouncer & BassinetElvie11 Oct 2026image
NEW All-in-One Smart Bouncer & BassinetElvie8 Oct 2026image
Shop Elvie PumpElvie7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026WILLOW BLOSSOM HOLDCO LIMITEDverified
Text ad21 Oct 2026WILLOW BLOSSOM HOLDCO LIMITEDverified
Text ad21 Oct 2026Willow Innovations, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Elvie.
The creators who tag @elvie on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @elvie on Instagram, led by 𝐶𝑂𝑈𝑅𝑇𝑁𝐸𝑌 𝑀𝐶𝐾𝐸𝑁𝑍𝐼𝐸 | 𝘭𝘪𝘧𝘦𝘴𝘵𝘺𝘭𝘦 𝘤𝘳𝘦𝘢𝘵𝘰𝘳 (32.1K followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝐶𝑂𝑈𝑅𝑇𝑁𝐸𝑌 𝑀𝐶𝐾𝐸𝑁𝑍𝐼𝐸 | 𝘭𝘪𝘧𝘦𝘴𝘵𝘺𝘭𝘦 𝘤𝘳𝘦𝘢𝘵𝘰𝘳@courtmckenzie_ · 🇺🇸 US | Parenting family Creator | 32.1K | 0.9% | 7 | Tagged @elvie |
06 · Competitors according to Gravity
Who Elvie competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Elvie among Nursing & Feeding brands in United States. The closest is MomMed, then momcozy, Willow Pump, Medela, Spectra Baby USA, Perifit.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| MomMedmommed.com | |||||||
| momcozymomcozy.com | |||||||
| Willow Pumponewillow.com | |||||||
| Medelamedela.com | |||||||
| Spectra Baby USAspectrababyusa.com | |||||||
| Perifitperifit.co |
07 · Company
The company behind Elvie.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Elvie is a company based in Mountain View, United States, founded in 2013 according to LinkedIn, on a domain registered in December 1999. It employs about 110 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Mountain View
- Founded
- 2013, per LinkedIn
- Domain registered
- 23 Dec 1999
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 110 on LinkedIn
- Funding stage
- M and a · last deal: series unknown
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- elvie.com · Shopify · USD
- Catalogue
- 27 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Elvie
What people ask Google about Elvie.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Elvie legit?
According to Gravity by Benchr, Elvie is a brand based in Mountain View, United States: its website has existed since December 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 110 people on LinkedIn, it has 383,396 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Elvie reviews: is it worth it?
Customers rate Elvie 3.3 out of 5 on Trustpilot over 11,839 reviews, 131 of them in the last twelve months: 69% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Elvie scores 4.0 over 23 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Elvie sell?
Elvie is a technology company that develops female-first innovation including products like the Elvie Trainer and Elvie Pump, focusing on improving women's lives through smart tech solutions. Gravity by Benchr classifies it under Nursing & Feeding, with Breast Pump Accessories making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Elvie cost?
Elvie's best seller, Elvie Pump Breast Shields (2 pack), sells US$29.99 on elvie.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check elvie.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Elvie discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Elvie advertises on Facebook and Instagram and on Google, where its offers often run. Check elvie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Elvie?
Elvie sells on its own website, elvie.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Elvie?
Gravity by Benchr records a company based in Mountain View, United States, founded in 2013 according to LinkedIn, on a domain registered in 1999, with 110 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Elvie growing?
Yes. Gravity by Benchr estimates about 169,600 visits to elvie.com in September 2026, up 21% in a month and up 25% over three months. Elvie ranks #5 of 210 Nursing & Feeding brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Elvie use?
Gravity by Benchr identifies elvie.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Elvie's ad budget?
Gravity by Benchr does not publish a spend figure for Elvie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Nursing & Feeding brands in United States?
Among Nursing & Feeding brands in United States in the Gravity by Benchr index, Elvie ranks #5 of 210 by estimated traffic. Its closest competitors on the same market are MomMed, momcozy, Willow Pump, Medela, Spectra Baby USA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Elvie.