Brand page · Outdoor Recreation · United Kingdom
estarli: 31.7K visits a month, 36 active Meta ads, Gravity score 662.
estarli — estarli is a British e-bike company that designs and builds folding, full-size and cargo e-bikes. In September 2026 estarli.co.uk drew an estimated 31.7K visits, up 12% on the month before. It ranks #289 of 3,414 Outdoor Recreation brands in United Kingdom and holds a 4.5 Trustpilot rating over 854 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 211 peers: Outdoor Recreation brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
estarli is a British e-bike company that designs and builds folding, full-size and cargo e-bikes
01 · Traffic
How much traffic estarli gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
estarli drew an estimated 31.7K visits in September 2026, up 12% on the month before and up 18% over three months.
- Worldwide#251,232of 4.5M sites · Top 10%
- In United Kingdom#13,103of 192K sites · Top 10%
- Outdoor Recreation, worldwide#5,864of 101,136 brands · Top 10%
- Outdoor Recreation, United Kingdom#289of 3,414 brands · Top 10%
31.7K
estimated visits in September
1 mo ▲ +12.0%4 mo ▲ +18.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about estarli.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
estarli holds 4.5 out of 5 on Trustpilot over 854 reviews, 236 of them in the last twelve months: 81% of customers give five stars and 3% one star. That volume places estarli in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Bike Accessories Store Sporting Goods Store Bicycle Store Bicycle Rental Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What estarli sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
estarli sells on Shopify, 77% of its catalogue in stock. The best seller is e20.7, at £1,425.00–£1,510.00, followed by Estarli Trunk Pannier Bag and Estarli e20 & e16 Transportation Bag.
#1e20.7estarli£1,425.00–£1,510.00In stock
#2Estarli Trunk Pannier Bagestarli£59.95In stock
#3Estarli e20 & e16 Transportation Bagestarli£45.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places estarli in its comparison group.
- Average rating
- 4.98 / 5
- Rated products
- 14% of the catalogue
- In stock
- 77%
- Upper price quartile
- US$198.54
- Currency
- GBP
04 · Ads
What estarli is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
estarli runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
Award winning electric hybrid from £1,895Estarli4 Oct 2026image
Starting from £3,195Estarli3 Oct 2026video
EstarliEstarli1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about estarli.
The creators who tag @estarli_uk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who estarli competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for estarli among Outdoor Recreation brands in United Kingdom. The closest is TENWAYS E-Bike, then Scribe Cycling, Mark2 eBikes, Skarper, Collective, Pashley Cycles.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| TENWAYS E-Bikeuk.tenways.com | |||||||
| Scribe Cyclingscribecycling.com | |||||||
| Mark2 eBikesmark2.co.uk | |||||||
| Skarperskarper.com | |||||||
| Collectivecollectivebikes.com | |||||||
| Pashley Cyclespashley.co.uk |
07 · Company
The company behind estarli.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
estarli is a company based in Berkhamsted, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in May 2020. It employs about 13 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Berkhamsted
- Founded
- 2020, per LinkedIn
- Domain registered
- 27 May 2020
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 13 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- estarli.co.uk · Shopify · GBP
- Catalogue
- 21 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about estarli
What people ask Google about estarli.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is estarli legit or a scam?
According to Gravity by Benchr, estarli is a brand based in Berkhamsted, United Kingdom: its website has existed since May 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 13 people on LinkedIn, it has 4,481 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
estarli reviews: is it worth it?
Customers rate estarli 4.5 out of 5 on Trustpilot over 854 reviews, 236 of them in the last twelve months: 81% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is estarli?
estarli is a British e-bike company that designs and builds folding, full-size and cargo e-bikes Gravity by Benchr classifies it under Outdoor Recreation, with Cycling making up 42% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
estarli prices: how much is it?
estarli's best seller, e20.7, sells from £1,425.00 to £1,510.00 on estarli.co.uk. 77% of the catalogue is in stock. Gravity does not track prices daily: check estarli.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a estarli discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: estarli advertises on Facebook and Instagram, where its offers often run. Check estarli.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy estarli?
estarli sells on its own website, estarli.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind estarli?
Gravity by Benchr records a company based in Berkhamsted, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in 2020, with 13 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is estarli growing?
Yes. Gravity by Benchr estimates about 31,700 visits to estarli.co.uk in September 2026, up 12% in a month and up 18% over three months. estarli ranks #289 of 3,414 Outdoor Recreation brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does estarli use?
Gravity by Benchr identifies estarli.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does estarli spend on Meta ads?
Gravity by Benchr does not publish a spend figure for estarli on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in United Kingdom?
Among Outdoor Recreation brands in United Kingdom in the Gravity by Benchr index, estarli ranks #289 of 3,414 by estimated traffic. Its closest competitors on the same market are TENWAYS E-Bike, Scribe Cycling, Mark2 eBikes, Skarper, Collective. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with estarli.