Brand page · United Kingdom
FatFace: 2M visits a month, 160 active Meta ads.
FatFace — FatFace is an active lifestyle clothing and accessories retailer that sells women's, men's, and children's clothing, footwear, and accessories. The brand is known for its considered style and trusted quality, designed for life's everyday adventures. In September 2026 fatface.com drew an estimated 2M visits, down 19% on the month before.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
FatFace is an active lifestyle clothing and accessories retailer that sells women's, men's, and children's clothing, footwear, and accessories. The brand is known for its considered style and trusted quality, designed for life's everyday adventures.
01 · Traffic
How much traffic FatFace gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
FatFace drew an estimated 2M visits in September 2026, down 19% on the month before and up 8% over three months.
- Worldwide#7,108of 4.5M sites · Top 1%
- In United Kingdom#255of 192K sites · Top 1%
- Category, worldwide—Data not available
- Category, United Kingdom—Data not available
2M
estimated visits in September
1 mo ▼ −19.1%4 mo ▲ +8.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about FatFace.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
FatFace holds 4.5 out of 5 on Trustpilot over 117,463 reviews, 14,899 of them in the last twelve months: 81% of customers give five stars and 6% one star. That volume places FatFace in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, FatFace scores 4.5 over 211 reviews.
Men's Clothing Store Fashion Accessories Store Women's Clothing Store Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What FatFace sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read FatFace's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places FatFace in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What FatFace is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
FatFace runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Enjoy 10% Off*FatFace13 Oct 2026image
Selkirk Khaki Green Pattern Quarter Zip Knitted JumperFatFace13 Oct 2026image
FatFaceFatFace12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about FatFace.
The creators who tag @fatface on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fatface on Instagram, led by Caroline Sigamoney (273K followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCaroline Sigamoney@fabfatand40plus · 🇬🇧 GB | Fashion style luxury Creator | 273K | 1.9% | 6 | Tagged @fatface |
06 · Competitors according to Gravity
Who FatFace competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for FatFace. The closest is lumberjack.com.tr, then randbfashion.com, identity.co.za, 12storeez.com, next.com.au, INSIDE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| lumberjack.com.trlumberjack.com.tr | |||||||
| randbfashion.comrandbfashion.com | |||||||
| identity.co.zaidentity.co.za | |||||||
| 12storeez.com12storeez.com | |||||||
| next.com.aunext.com.au | |||||||
| INSIDEinside-shops.com |
07 · Company
The company behind FatFace.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
FatFace is a company based in United Kingdom, founded in 1988 according to LinkedIn, on a domain registered in April 1997. It employs about 1,350 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1988, per LinkedIn
- Domain registered
- 22 Apr 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,350 on LinkedIn
- Funding stage
- M and a · last deal: undisclosed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fatface.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about FatFace
What people ask Google about FatFace.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is FatFace legit or a scam?
According to Gravity by Benchr, FatFace is a brand based in United Kingdom: its website has existed since April 1997, its Trustpilot profile is claimed by the brand, it employs 1,350 people on LinkedIn, it has 308,564 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
FatFace reviews: is it worth it?
Customers rate FatFace 4.5 out of 5 on Trustpilot over 117,463 reviews, 14,899 of them in the last twelve months: 81% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, FatFace scores 4.5 over 211 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does FatFace sell?
FatFace is an active lifestyle clothing and accessories retailer that sells women's, men's, and children's clothing, footwear, and accessories. The brand is known for its considered style and trusted quality, designed for life's everyday adventures. Source: Gravity by Benchr product classification.
Does FatFace have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: FatFace advertises on Facebook and Instagram, where its offers often run. Check fatface.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind FatFace?
Gravity by Benchr records a company based in United Kingdom, founded in 1988 according to LinkedIn, on a domain registered in 1997, with 1,350 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is FatFace growing?
Yes. Gravity by Benchr estimates about 1,950,400 visits to fatface.com in September 2026, down 19% in a month and up 8% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
What is FatFace's ad budget?
Gravity by Benchr does not publish a spend figure for FatFace on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FatFace.